Wiz ads

Wiz has 169 distinct ad creatives in our B2B ad libraries, 81 on Google (51 search, 30 display), 43 on LinkedIn, 26 on Meta and 19 on X. Its longest running ad has been shown on Google for 3 years. 4 of its ads scored 6 or higher out of 10 for B2B fit and craft.

Security · wiz.io

169distinct creatives

4channels

3 yearslongest run

4top-rated ads

Where Wiz advertises

Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.

Channel	Creatives	Most used format	Public signal
Google	81	Search text ad (63%)	Longest shown for 3 years
LinkedIn	43	Single Image (93%)	Its most rerun creative runs as 7 ads
Meta	26	Single image (96%)	Longest shown for 6 months
X	19	Image (100%)	11,576,182 impressions in the EU

Wiz's best ads across every channel

Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 4 of Wiz's ads made the top-rated tier.

Wiz X ad: Wiz 2026 CISO Budget Benchmark: Download the Strategic Blueprint

XImageSeen 521K timesOur score 6/10

Ad headline

Wiz 2026 CISO Budget Benchmark: Download the Strategic Blueprint

Pattern: Hand-made illustration twist

Wiz X ad: A practical guide to MCP for security teams

XImageSeen 3.1M timesOur score 5.9/10

Ad headline

A practical guide to MCP for security teams

Pattern: Hand-made illustration twist

Wiz X ad: Free Cheat Sheet: LLM Security Simplified

XImageSeen 927K timesOur score 5.9/10

Ad headline

Free Cheat Sheet: LLM Security Simplified

Pattern: Hand-made illustration twist

Wiz X ad: Best Practices Guide: Secure Your Software Supply Chain

XImageSeen 4K timesOur score 5.5/10

Ad headline

Best Practices Guide: Secure Your Software Supply Chain

Pattern: Hand-made illustration twist

Wiz Google ads

51 search ads and 30 display ads that ran for a month or more, 52 of them for three months or more. Below are the ones Google has shown longest, search and display apart.

Ad formats
Type	Wiz	Security advertisers
Search text ad	63% (51)	88%
Display image ad	37% (30)	12%

Wiz search ads

Ran for 32 monthsOur score 4.8/10

Search text ad

Ran for 25 monthsOur score 3.7/10

Search text ad

Ran for 25 monthsOur score 4/10

Search text ad

Ran for 24 monthsOur score 3.9/10

Search text ad

Ran for 20 monthsOur score 4.6/10

Search text ad

Ran for 16 monthsOur score 3.8/10

Search text ad

Ran for 16 monthsOur score 4.2/10

Search text ad

Ran for 14 monthsOur score 4.1/10

Search text ad

Wiz display ads

Ran for 9 monthsOur score 3.6/10

Display image ad

Ran for 9 monthsOur score 3.4/10

Display image ad

Ran for 8 monthsOur score 5/10

Display image ad

Ran for 8 monthsOur score 3.6/10

Display image ad

Ran for 7 monthsOur score 4.9/10

Display image ad

Ran for 7 monthsOur score 4.8/10

Display image ad

Ran for 7 monthsOur score 5.3/10

Display image ad

Ran for 7 monthsOur score 1.8/10

Display image ad

See the best B2B Google ads from every advertiser in the Google ad library.

Wiz LinkedIn ads

43 distinct creatives, run as 115 separate ads. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Wiz reruns it. These are the creatives it reruns most.

Ad formats
Type	Wiz	Security advertisers
Single Image	93% (40)	75%
Video	7% (3)	10%

Offers
Type	Wiz	Security advertisers
No offer (brand)	53% (23)	71%
Report or guide	40% (17)	11%
Webinar or event	7% (3)	7%

Wiz LinkedIn ad: AI for Security Virtual Summit | Live on October 22nd

Running as 7 adsOur score 4.9/10

Single Image

Ad headline

AI for Security Virtual Summit | Live on October 22nd

Wiz LinkedIn ad: Download the Ultimate CISO Resource Bundle Now

Running as 6 adsOur score 4.5/10

Single Image

Ad headline

Download the Ultimate CISO Resource Bundle Now

Wiz LinkedIn ad: From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses

Running as 5 adsOur score 5.3/10

Single Image

Ad headline

From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses

Ad copy

New AWS cheat sheet to help you secure your models, data, and endpoints at scale.

Wiz LinkedIn ad: AI for Security Virtual Summit | Live on October 20th

Running as 5 adsOur score 5.2/10

Single Image

Ad headline

AI for Security Virtual Summit | Live on October 20th

Wiz LinkedIn ad: Create a Secure DevOps Environment: Download Now

Running as 5 adsOur score 5/10

Single Image

Ad headline

Create a Secure DevOps Environment: Download Now

Wiz LinkedIn ad: [Playbook] Stop Manipulated AI Agents

Running as 4 adsOur score 5.7/10

Single Image

Ad headline

[Playbook] Stop Manipulated AI Agents

Wiz LinkedIn ad: [Research Report] 2026 State of Cloud Risk

Running as 4 adsOur score 5.4/10

Single Image

Ad headline

[Research Report] 2026 State of Cloud Risk

Ad copy

What does real-world cloud risk look like in 2026?

Wiz LinkedIn ad: 👇 Claim your free starter pack

Running as 4 adsOur score 5.4/10

Single Image

Ad headline

👇 Claim your free starter pack

Ad copy

🛠️ Secure your GenAI applications, models, and autonomous agents with our free 7-asset starter pack.

See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.

Wiz Meta ads

26 distinct creatives, 7 of them shown for three months or more. Advertisers stop paying for ads that don’t work, so these are the ones Meta has shown longest.

Ad formats
Type	Wiz	Security advertisers
Single image	96% (25)	31%
Flexible (several images)	4% (1)	36%

Offers
Type	Wiz	Security advertisers
Report or guide	50% (13)	11%
No offer (brand)	42% (11)	82%
Calculator or tool	4% (1)	5%
Webinar or event	4% (1)	1%

Wiz Meta ad: 💡A practical guide to MCP for security teams

Ran for 6 monthsOur score 5.8/10

Single image

Ad headline

💡A practical guide to MCP for security teams

Ad copy

Thousands of MCP servers are already live, but most security teams don’t have a clear strategy yet. Get this guide and learn: ✅ Key risks with local and remote MCP servers ✅ Real-world threats like prompt injection and supply chain compromise ✅ Actionable steps for safely using MCP tools

Wiz Meta ad: Data Security Go-To Best Practices

Ran for 6 monthsOur score 4.4/10

Single image

Ad headline

Data Security Go-To Best Practices

Ad copy

The key to securing cloud data is having the right playbook. So we created this guide to show you: ❇️ Actionable steps to assess and improve your data security posture ❇️ Proven strategies to secure sensitive data and reduce risks ❇️ Scalable practices for continuous, proactive protection

Wiz Meta ad: AI-SPM for Dummies: Download Free PDF ✨

Ran for 5 monthsOur score 5.6/10

Single image

Ad headline

AI-SPM for Dummies: Download Free PDF ✨

Ad copy

New step-by-step guide. Learn how to: ❇️ Manage AI-specific security risks ❇️ Secure your AI pipelines from development to deployment ❇️ Assess your organization’s AI security posture ❇️ Implement best practices to stay ahead of emerging threats

Wiz Meta ad: ⚡️ Free Cheat Sheet: LLM Security Simplified

Ran for 4 monthsOur score 5.8/10

Single image

Ad headline

⚡️ Free Cheat Sheet: LLM Security Simplified

Ad copy

With over 750 million applications expected to use LLMs in 2025, security is critical. We created this cheat sheet so you can learn: ✅ 20+ security best practices across five domains ✅ Real-world attack scenarios ✅ Implementation-ready checklists for each control ✅ Guidance on red teaming, threat modeling, and AI policy enforcement

Wiz Meta ad: CISO Framework: Evaluate Security Tools with Confidence

Ran for 3 monthsOur score 4.8/10

Single image

Ad headline

CISO Framework: Evaluate Security Tools with Confidence

Ad copy

New template⚡️Use this proven framework to: - Assess cloud security tools by effectiveness, adoption, and business value - Identify coverage gaps and performance issues - Align technical outcomes with board-level ROI - Justify renewals and investments with data-backed insights

Wiz Meta ad: [Free Template] The CISO Board Deck That Gets Buy-In

Ran for 3 monthsOur score 5.2/10

Single image

Ad headline

[Free Template] The CISO Board Deck That Gets Buy-In

Ad copy

Created with seasoned security leaders, this board report template helps you align stakeholders and prove the impact of your work. Learn how to: ✅ Position cloud security as a business enabler 📊 Report the right KPIs for board impact ⚠️ Communicate risks and incidents to build trust 💬 Make stronger board asks with risk-driven narratives 📁 Use real-world examples to gain buy-in fast

Wiz Meta ad: From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses

Ran for 3 monthsOur score 5.6/10

Single image

Ad headline

From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses

Ad copy

New AWS cheat sheet to help you secure your models, data, and endpoints at scale. You'll learn: 🛡️ A real-world case of AI abuse in AWS 🛡️ 6 proven steps to harden AI workloads 🛡️ How Wiz AI-SPM enhances AWS-native controls

Wiz Meta ad: The Cloud Security Workflow Handbook: Free PDF

Ran for 3 monthsOur score 4.8/10

Single image

Ad headline

The Cloud Security Workflow Handbook: Free PDF

Ad copy

Hyper-scaling cloud security secrets? The Wiz research team surveyed security orgs at top security teams to uncover how they’re adapting in 2026+. We packed all of their best-practices, frameworks, and templates in this handbook.

See the best B2B Meta ads from every advertiser in the Meta ad library.

Wiz X ads

19 distinct creatives, seen 11,576,182 times in the EU, where X publishes reach. These are the most seen.

Ad formats
Type	Wiz	Security advertisers
Image	100% (19)	100%

Offers
Type	Wiz	Security advertisers
Report or guide	53% (10)	53%
No offer (brand)	32% (6)	32%
Calculator or tool	16% (3)	16%

Seen 3.1M timesOur score 5.9/10

Image

Ad headline

A practical guide to MCP for security teams

Ad copy

Thousands of MCP servers are already live, but most security teams don’t have a clear strategy yet. Get this guide and learn: - Key risks with local and remote MCP servers - Real-world threats like prompt injection and supply chain compromise - Steps for safely using MCP tools

Wiz X ad: 7 security best practices for MCP ✨

Seen 2.9M times

Image

Ad headline

7 security best practices for MCP ✨

Ad copy

As MCP adoption grows, teams are moving quickly to secure how LLMs connect to tools and data. We put together 7 best practices to help you: - Lock down supply chains - Enforce least privilege - Add human oversight

Wiz X ad: 🌟 Get our flashcard-style guide: Securing AI Agents 101

Seen 1.4M timesOur score 5.2/10

Image

Ad headline

🌟 Get our flashcard-style guide: Securing AI Agents 101

Ad copy

In our new one-pager, you’ll learn: - What makes something an AI agent - Where risk emerges (and why it’s hard to see) - Practical steps to reduce exposure - What teams can do to secure AI pipelines, models, and decisions

Seen 927K timesOur score 5.9/10

Image

Ad headline

Free Cheat Sheet: LLM Security Simplified

Ad copy

With 750 million+ applications expected to use LLMs in 2025, security is critical. Get this cheat sheet and learn: - 20+ security best practices - Real-world attack scenarios - Implementation-ready checklists - Guidance on red teaming, threat modeling, and AI policy enforcement

Wiz X ad: 3-in-1 AI Security Cheat Sheet Bundle: Download Now

Seen 736K timesOur score 4.4/10

Image

Ad headline

3-in-1 AI Security Cheat Sheet Bundle: Download Now

Ad copy

New AI security bundle⚡️ The 3 guides will cover topics on: - Securing your AI pipeline - AI risks and best practices for mitigation of critical risks - Implementing AI security posture management - Enhancing security with AI

Seen 521K timesOur score 6/10

Image

Ad headline

Wiz 2026 CISO Budget Benchmark: Download the Strategic Blueprint

Ad copy

See how 300+ CISOs are preparing for 2026. Explore which categories are growing fastest, where budgets are tightening, and how peers are connecting investment to outcomes. Get the full report to benchmark your budget strategy and see what the next year of leadership looks like.

Wiz X ad: [Free Template] The CISO Board Deck That Gets Buy-In

Seen 519K timesOur score 5.2/10

Image

Ad headline

[Free Template] The CISO Board Deck That Gets Buy-In

Ad copy

This template helps you align stakeholders and prove the impact of your work. Learn how to: - Position cloud security as a business enabler - Report the right KPIs - Communicate risks and incidents - Make stronger asks - Use real-world examples to gain buy-in fast

Wiz X ad: From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses

Seen 503K times

Image

Ad headline

From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses

Ad copy

New AWS cheat sheet to help you secure your models, data, and endpoints at scale. You'll learn: - A real-world case of AI abuse in AWS - 6 proven steps to harden AI workloads - How Wiz AI-SPM enhances AWS-native controls

See the best B2B X ads from every advertiser in the X ad library.

Wiz ads, answered

Where does Wiz advertise?

In the public ad libraries we track, Wiz runs ads on Google, LinkedIn, Meta and X, 169 distinct creatives in all, 81 on Google (51 search, 30 display), 43 on LinkedIn, 26 on Meta and 19 on X. Most of its creatives are on Google.

How many Google ads is Wiz running?

81 on Google (51 search, 30 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 3 years.

How many LinkedIn ads is Wiz running?

43 distinct creatives, run as 115 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 7 ads.

How many Meta ads is Wiz running?

26 distinct creatives in Meta’s Ad Library. Longest shown for 6 months.

How many X ads is Wiz running?

19 distinct creatives in X’s ad repository. 11,576,182 impressions in the EU.

How can I see Wiz's ads myself?

Search Wiz by name in each platform’s own public library, Google’s Ads Transparency Center, LinkedIn’s Ad Library, Meta’s Ad Library and X’s ad repository. Every ad on this page links to its entry there.

Every ad belongs to Wiz. Understory is not affiliated with Wiz. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.

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