What we built, and what it produced.
Every one comes with the numbers, the steps behind them and how long it took. Written up, or straight from the client on video.
Nearly $10M in outbound pipeline from under $60K in spend
We built FullPAC's outbound from zero on cold email and LinkedIn. About 365 positive replies, 75 meetings and nearly eight figures in pipeline, on under $60,000 in spend.
GTM Engineering · Political campaign technology · Video case study ↗
- Meetings in the first 3 months
- ~75
- Positive replies
- 365
$3,652,185 in Google-influenced pipeline on $504,169 of spend
We rebuilt Doppel's Google Ads around CRM-qualified leads and scaled its core campaign 7.6x in a quarter, reaching a blended 7.2x pipeline-to-spend.
Paid Media · Cybersecurity (AI social engineering defense)
- Pipeline to spend
- 7.2x
- Influenced opportunities
- 56
$2.3M in LinkedIn-sourced pipeline, reported by Northbeam
We rebuilt Northbeam's measurement, switched off LinkedIn's Audience Network and ran paid and outbound as one system, producing 37 LinkedIn deals.
Paid Media · GTM Engineering · Marketing attribution for ecommerce
- LinkedIn-sourced deals
- 37
- Cheaper Google opportunities
- 35%
1,040 opportunities in Q1 2026 on $899,845 of paid search spend
We audited and rebuilt RemoFirst's Google Ads account, producing 1,040 opportunities in Q1 2026, 512 from brand at $275 each and non-brand at $1,437 each.
Paid Media · GTM Engineering · Employer of Record and global payroll
- Brand cost per opportunity
- $275
- Non-brand cost per opportunity
- $1,437
46% lower cost per SQL month over month on Hiver's Google Ads
We audited Hiver's Google Ads, found 41% of non-brand spend going to campaigns with zero conversions, and rebuilt the account around SQLs. Cost per SQL fell 46% month over month.
Paid Media · Gmail-native helpdesk SaaS
- SQLs in 16 days from new geo campaigns
- 19
- Per SQL, against a $985 average
- ~$320
270 positive replies from practices in a small market
We built a Google Maps lead engine, 210 branded mailboxes and an AI reply system for a small market, and beat the target positive reply rate by up to 2x.
GTM Engineering · Vertical SaaS (medical aesthetics)
- Positive replies in March 2026 alone
- 69
- Lifetime bounce rate
- 0.8%
600% more engagement in 90 days, on 90 minutes of CEO time a month
We turn one 90-minute interview a month into 10 to 20 LinkedIn posts in Chris Fezza's voice. Most posts land 5,000 to 10,000 impressions, and engagement is up 600% on the prior 90 days.
LinkedIn Content · RevOps consultancy
- Impressions on most posts
- 5K+
- Impressions on the best post
- 50,000
180 to 190 opportunities created through outbound email
We built Expensify's outbound alongside 8 years of product-led growth. Replies ran 10x higher when we knew a company's accounting package, and Expensify reports material revenue 100% attributable to outbound.
GTM Engineering · Expense management
- Higher reply rate with the right data
- 10x
- Net-new contacts reached
- 54,000
39 deals, 5 closed won and ROI positive on outbound by month five
We built hapily's outbound from competitor engagement on LinkedIn plus cold email. The flagship LinkedIn campaign hit 57% acceptance and a 30% reply rate, and hapily's CEO says the channel is ROI positive.
GTM Engineering · HubSpot-native event management
- LinkedIn reply rate, 3x our benchmark
- 30%
- Connection acceptance
- 57%
~300 positive replies in the first 2 active months of sending
We built WareSpace's list source by source, since its ICP is not in Apollo, and verified records in Clay, producing roughly 300 positive replies in 2 active months.
GTM Engineering · Micro-bay warehouse real estate for small businesses
- Opportunities in 10 days
- 50
- ICP categories still to launch
- 5 of 7
50 of 282 influenced accounts booked a meeting (18%)
We built Hyperbound's paid search and paid social from zero, and one targeting change cut cost per click 35% while thought-leader ads hit 10.16% CTR.
Paid Media · AI sales roleplay and training
- Lower cost per click
- 35%
- Thought-leader ad CTR
- 10.16%
~$22 blended cost per free signup on a founder's own posts
We promoted 25 of Adam Robinson's best organic posts as LinkedIn thought-leader ads, reaching roughly 20% CTR on video at roughly $22 blended cost per free signup.
Paid Media · Website visitor identification
- Blended cost per signup
- ~$22
- Click conversions in 22 days
- 98
5x the paid social leads on the same budget
We rebuilt Knit's Google and LinkedIn ad accounts. Paid social leads went up 5x on the same budget, search doubled its lead goal, and brand impression share rose from 18% to 75%.
Paid Media · AI-native consumer insights and market research
- Revenue in the first 90 days
- $45,000
- Per LinkedIn demo request
- ~$180
LinkedIn and Google ads became a top channel for qualified leads
We switched off LinkedIn's Audience Network, rebuilt tracking and built lookalikes from closed-won accounts in every region. Vicarius calls paid one of its top channels for qualified leads, and LinkedIn ads recently won a deal.
Paid Media · Cybersecurity (vulnerability remediation)
- LinkedIn direct leads
- 65
- Per Google lead in EMEA and India
- $166
Hear it from our clients.
Real results. Real words. No scripts.
Start with a 30-minute call.
We'll look at your channels, show you where pipeline is leaking and tell you which of these plays fits your market.