Ad headline
If it's not in HubSpot, it didn't happen.
Pattern: Product UI with real numbers
Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list
Wistia has 189 distinct ad creatives in our B2B ad libraries, 107 on LinkedIn, 53 on Google (51 search, 2 display) and 29 on Meta. Its longest running ad has been shown on Google for 3 years. 4 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Sales & marketing tech · wistia.com
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 4 of Wistia's ads made the top-rated tier.
Ad headline
If it's not in HubSpot, it didn't happen.
Pattern: Product UI with real numbers

Pattern: Typographic sting
Ad headline
One webinar. A lot more mileage.
Pattern: Overheard message thread

Pattern: Named customer as hero
107 distinct creatives, run as 200 separate ads, 2 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Wistia reruns it. These are the creatives it reruns most.
| Type | Wistia | Sales & marketing tech advertisers |
|---|---|---|
| Video | 53% (57) | 18% |
| Single Image | 34% (36) | 63% |
| Document | 9% (10) | 5% |
| Message | 2% (2) | 11% |
| Carousel | 1% (1) | 1% |
| Event | 1% (1) | 0% |
| Type | Wistia | Sales & marketing tech advertisers |
|---|---|---|
| No offer (brand) | 70% (75) | 76% |
| Webinar or event | 30% (32) | 6% |
Ad headline
Run webinars that look and feel pro
Ad copy
Branded from registration to replay.
Ad copy
The official SF and LA TECH WEEK by a16z calendar is live.
Ad headline
One webinar. A lot more mileage.
Ad copy
Most teams get one replay link from their webinar.
Ad headline
Wistia Webinars fuel your funnel.
Ad copy
Most webinar tools tell you who showed up. Wistia shows you who's interested.
Ad headline
Webinars that fuel your workflows.
Ad copy
Your webinar platform shouldn't be an island.
Ad headline
See Wistia webinars in action
Ad copy
Wistia’s integrations turn webinar attendee data into personalized follow-ups automatically.
Ad headline
See Wistia webinars in action
Ad copy
Webinars that follow up for you? You bet.
Ad headline
If it's not in HubSpot, it didn't happen.
Ad copy
Wistia Webinars goes beyond attendance.
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
51 search ads and 2 display ads that ran for a month or more, 48 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Wistia | Sales & marketing tech advertisers |
|---|---|---|
| Search text ad | 96% (51) | 95% |
| Display image ad | 4% (2) | 5% |
See the best B2B Google ads from every advertiser in the Google ad library.
29 distinct creatives, 6 of them shown for three months or more. Advertisers stop paying for ads that don’t work, so these are the ones Meta has shown longest.
| Type | Wistia | Sales & marketing tech advertisers |
|---|---|---|
| Video | 52% (15) | 30% |
| Flexible (several images) | 24% (7) | 40% |
| Single image | 21% (6) | 27% |
| Carousel | 3% (1) | 3% |
| Type | Wistia | Sales & marketing tech advertisers |
|---|---|---|
| No offer (brand) | 52% (15) | 80% |
| Webinar or event | 48% (14) | 4% |

Ad headline
Your Videos In One Place
Ad copy
Go from first take to performance insights without missing a beat. Make, manage, and analyze videos with Wistia.

Ad headline
One place for your videos
Ad copy
Wistia simplifies video at your business. Create, host, and analyze the impact of your videos in one easy-to-use platform.

Ad headline
Webinars made easy
Ad copy
Host live webinars, manage recordings, and repurpose content—all in one platform. Wistia makes webinar-ing easier.

Ad headline
Webinars made simple.
Ad copy
Wistia helps you manage invites, host engaging webinars, and track insights—all in one place. Less hassle, better results.

Ad headline
Simplify Video Marketing
Ad copy
Wistia integrates your videos with the tools you already use, from CRM platforms to marketing automation.
Watch on Meta ↗Ad headline
Streamline your team's video process with Wistia all-in-one platform
Ad copy
Create, host, market, and measure your team's videos in one place. With Wistia's all-in-one video platform, you can do everything that you want to.
Watch on Meta ↗Ad headline
Take your webinars further
Ad copy
🚂 Attn passengers: Webinars are now boarding on the Wistia platform. Brand ‘em, sync engagement to your CRM, and repurpose with a prompt.
Watch on Meta ↗Ad headline
Breaking news: Wistia has webinars
Ad copy
Your Wistia webinar forecast ☔ It's raining leads with a 100% chance of engagement. Custom event rooms are comin’ in hot, and channels are flooded with cutdowns.
See the best B2B Meta ads from every advertiser in the Meta ad library.
In the public ad libraries we track, Wistia runs ads on LinkedIn, Google and Meta, 189 distinct creatives in all, 107 on LinkedIn, 53 on Google (51 search, 2 display) and 29 on Meta. Most of its creatives are on LinkedIn.
107 distinct creatives, run as 200 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 8 ads.
53 on Google (51 search, 2 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 3 years.
29 distinct creatives in Meta’s Ad Library. Longest shown for 9 months.
Search Wistia by name in each platform’s own public library, LinkedIn’s Ad Library, Google’s Ads Transparency Center and Meta’s Ad Library. Every ad on this page links to its entry there.
Every ad belongs to Wistia. Understory is not affiliated with Wistia. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
Or browse every B2B ad library.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.