
Ad headline
Get daily backups with Rewind
Pattern: Overheard message thread
Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list
Rewind has 141 distinct ad creatives in our B2B ad libraries, 59 on LinkedIn, 51 on Meta and 31 on Google (29 search, 2 display). Its longest running ad has been shown on Google for 15 months. 20 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Security · rewind.com
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 20 of Rewind's ads made the top-rated tier, and these are the 9 highest scoring.

Ad headline
Get daily backups with Rewind
Pattern: Overheard message thread

Ad headline
See how we keep you audit-ready
Pattern: Overheard message thread
Ad headline
16-post18-jira-backup-compliance-2
Pattern: Typographic sting
Ad headline
Back up and restore data without the drama
Pattern: Overheard message thread

Pattern: Overheard message thread
Ad headline
See why 25K+ organizations trust Rewind
Pattern: Product UI with real numbers

Ad headline
Backups make AI mistakes reversible.
Why it works
Mimics a chatbot reply to dramatise a real AI-agent disaster. the punchline sells backups in two seconds.
Pattern: Overheard message thread

Ad headline
Get backups that don't need rebuilding
Pattern: Hand-made illustration twist
Pattern: Typographic sting
59 distinct creatives, run as 150 separate ads. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Rewind reruns it. These are the creatives it reruns most.
| Type | Rewind | Security advertisers |
|---|---|---|
| Single Image | 88% (52) | 75% |
| Video | 12% (7) | 10% |
| Type | Rewind | Security advertisers |
|---|---|---|
| No offer (brand) | 92% (54) | 71% |
| Report or guide | 5% (3) | 11% |
| Webinar or event | 3% (2) | 7% |
Ad headline
#1 backup solution on Atlassian Marketplace
Ad copy
Rewind keeps a separate copy of your data outside Atlassian, fully under your control.
Ad headline
Back up and restore data without the drama
Ad copy
For when you lose data in Jira, Confluence or Github.
Ad headline
25K customers back up their data with Rewind
Ad copy
Rewind keeps a separate copy of your data outside Atlassian, fully under your control.
Ad headline
Backups make AI mistakes reversible.
Ad copy
Everything your team actually needs to know about Jira Cloud backup, in one place.
Ad headline
Back up and restore data without the drama
Ad copy
"I accidentally deleted a Jira issue. Can I recover it?
Ad headline
16-post18-jira-backup-compliance-2
Ad copy
When your auditor asks how you recover Jira data after an incident, "Atlassian handles it" is not an answer that passes.
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
51 distinct creatives, 1 of them shown for three months or more. Advertisers stop paying for ads that don’t work, so these are the ones Meta has shown longest.
| Type | Rewind | Security advertisers |
|---|---|---|
| Flexible (several images) | 84% (43) | 36% |
| Single image | 16% (8) | 31% |
| Type | Rewind | Security advertisers |
|---|---|---|
| No offer (brand) | 96% (49) | 82% |
| Calculator or tool | 2% (1) | 5% |
| Webinar or event | 2% (1) | 1% |








See the best B2B Meta ads from every advertiser in the Meta ad library.
29 search ads and 2 display ads that ran for a month or more, 24 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Rewind | Security advertisers |
|---|---|---|
| Search text ad | 94% (29) | 88% |
| Display image ad | 6% (2) | 12% |
See the best B2B Google ads from every advertiser in the Google ad library.
In the public ad libraries we track, Rewind runs ads on LinkedIn, Meta and Google, 141 distinct creatives in all, 59 on LinkedIn, 51 on Meta and 31 on Google (29 search, 2 display). Most of its creatives are on LinkedIn.
59 distinct creatives, run as 150 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 27 ads.
51 distinct creatives in Meta’s Ad Library. Longest shown for 3 months.
31 on Google (29 search, 2 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 15 months.
Search Rewind by name in each platform’s own public library, LinkedIn’s Ad Library, Meta’s Ad Library and Google’s Ads Transparency Center. Every ad on this page links to its entry there.
Every ad belongs to Rewind. Understory is not affiliated with Rewind. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
Or browse every B2B ad library.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.