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Wiz 2026 CISO Budget Benchmark: Download the Strategic Blueprint
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Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list
Wiz has 169 distinct ad creatives in our B2B ad libraries, 81 on Google (51 search, 30 display), 43 on LinkedIn, 26 on Meta and 19 on X. Its longest running ad has been shown on Google for 3 years. 4 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Security · wiz.io
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 4 of Wiz's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.

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Wiz 2026 CISO Budget Benchmark: Download the Strategic Blueprint
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A practical guide to MCP for security teams
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⚡️ Free Cheat Sheet: LLM Security Simplified
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[Playbook] Stop Manipulated AI Agents
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Secure AI Generated Applications with Vibe Coding Best Practices

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From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses

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AI-SPM for Dummies: Download Free PDF ✨
51 search ads and 30 display ads that ran for a month or more, 52 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Wiz | Security advertisers |
|---|---|---|
| Search text ad | 63% (51) | 88% |
| Display image ad | 37% (30) | 12% |
See the best B2B Google ads from every advertiser in the Google ad library.
43 distinct creatives, run as 115 separate ads. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Wiz reruns it. These are the creatives it reruns most.
| Type | Wiz | Security advertisers |
|---|---|---|
| Single Image | 93% (40) | 75% |
| Video | 7% (3) | 10% |
| Type | Wiz | Security advertisers |
|---|---|---|
| No offer (brand) | 53% (23) | 71% |
| Report or guide | 40% (17) | 11% |
| Webinar or event | 7% (3) | 7% |
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AI for Security Virtual Summit | Live on October 22nd
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Download the Ultimate CISO Resource Bundle Now
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From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses
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New AWS cheat sheet to help you secure your models, data, and endpoints at scale.
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Create a Secure DevOps Environment: Download Now
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[Playbook] Stop Manipulated AI Agents
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[Research Report] 2026 State of Cloud Risk
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What does real-world cloud risk look like in 2026?
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👇 Claim your free starter pack
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🛠️ Secure your GenAI applications, models, and autonomous agents with our free 7-asset starter pack.
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The Cloud Security Workflow Handbook: Free PDF
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Hyper-scaling cloud security secrets?
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
26 distinct creatives, 7 of them shown for three months or more. Advertisers stop paying for ads that don’t work, so these are the ones Meta has shown longest.
| Type | Wiz | Security advertisers |
|---|---|---|
| Single image | 96% (25) | 31% |
| Flexible (several images) | 4% (1) | 36% |
| Type | Wiz | Security advertisers |
|---|---|---|
| Report or guide | 50% (13) | 11% |
| No offer (brand) | 42% (11) | 82% |
| Calculator or tool | 4% (1) | 5% |
| Webinar or event | 4% (1) | 1% |

Ad headline
💡A practical guide to MCP for security teams
Ad copy
Thousands of MCP servers are already live, but most security teams don’t have a clear strategy yet. Get this guide and learn: ✅ Key risks with local and remote MCP servers ✅ Real-world threats like prompt injection and supply chain compromise ✅ Actionable steps for safely using MCP tools

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Data Security Go-To Best Practices
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The key to securing cloud data is having the right playbook. So we created this guide to show you: ❇️ Actionable steps to assess and improve your data security posture ❇️ Proven strategies to secure sensitive data and reduce risks ❇️ Scalable practices for continuous, proactive protection

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AI-SPM for Dummies: Download Free PDF ✨
Ad copy
New step-by-step guide. Learn how to: ❇️ Manage AI-specific security risks ❇️ Secure your AI pipelines from development to deployment ❇️ Assess your organization’s AI security posture ❇️ Implement best practices to stay ahead of emerging threats

Ad headline
⚡️ Free Cheat Sheet: LLM Security Simplified
Ad copy
With over 750 million applications expected to use LLMs in 2025, security is critical. We created this cheat sheet so you can learn: ✅ 20+ security best practices across five domains ✅ Real-world attack scenarios ✅ Implementation-ready checklists for each control ✅ Guidance on red teaming, threat modeling, and AI policy enforcement

Ad headline
CISO Framework: Evaluate Security Tools with Confidence
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New template⚡️Use this proven framework to: - Assess cloud security tools by effectiveness, adoption, and business value - Identify coverage gaps and performance issues - Align technical outcomes with board-level ROI - Justify renewals and investments with data-backed insights
![Wiz Meta ad: [Free Template] The CISO Board Deck That Gets Buy-In](/b2b-meta-swipe-library/img/1331534244869991.webp)
Ad headline
[Free Template] The CISO Board Deck That Gets Buy-In
Ad copy
Created with seasoned security leaders, this board report template helps you align stakeholders and prove the impact of your work. Learn how to: ✅ Position cloud security as a business enabler 📊 Report the right KPIs for board impact ⚠️ Communicate risks and incidents to build trust 💬 Make stronger board asks with risk-driven narratives 📁 Use real-world examples to gain buy-in fast

Ad headline
From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses
Ad copy
New AWS cheat sheet to help you secure your models, data, and endpoints at scale. You'll learn: 🛡️ A real-world case of AI abuse in AWS 🛡️ 6 proven steps to harden AI workloads 🛡️ How Wiz AI-SPM enhances AWS-native controls

Ad headline
The Cloud Security Workflow Handbook: Free PDF
Ad copy
Hyper-scaling cloud security secrets? The Wiz research team surveyed security orgs at top security teams to uncover how they’re adapting in 2026+. We packed all of their best-practices, frameworks, and templates in this handbook.
See the best B2B Meta ads from every advertiser in the Meta ad library.
19 distinct creatives, seen 11,576,182 times in the EU, where X publishes reach. These are the most seen.
| Type | Wiz | Security advertisers |
|---|---|---|
| Image | 100% (19) | 100% |
| Type | Wiz | Security advertisers |
|---|---|---|
| Report or guide | 53% (10) | 53% |
| No offer (brand) | 32% (6) | 32% |
| Calculator or tool | 16% (3) | 16% |

Ad headline
A practical guide to MCP for security teams
Ad copy
Thousands of MCP servers are already live, but most security teams don’t have a clear strategy yet. Get this guide and learn: - Key risks with local and remote MCP servers - Real-world threats like prompt injection and supply chain compromise - Steps for safely using MCP tools

Ad headline
7 security best practices for MCP ✨
Ad copy
As MCP adoption grows, teams are moving quickly to secure how LLMs connect to tools and data. We put together 7 best practices to help you: - Lock down supply chains - Enforce least privilege - Add human oversight

Ad headline
🌟 Get our flashcard-style guide: Securing AI Agents 101
Ad copy
In our new one-pager, you’ll learn: - What makes something an AI agent - Where risk emerges (and why it’s hard to see) - Practical steps to reduce exposure - What teams can do to secure AI pipelines, models, and decisions

Ad headline
Free Cheat Sheet: LLM Security Simplified
Ad copy
With 750 million+ applications expected to use LLMs in 2025, security is critical. Get this cheat sheet and learn: - 20+ security best practices - Real-world attack scenarios - Implementation-ready checklists - Guidance on red teaming, threat modeling, and AI policy enforcement

Ad headline
3-in-1 AI Security Cheat Sheet Bundle: Download Now
Ad copy
New AI security bundle⚡️ The 3 guides will cover topics on: - Securing your AI pipeline - AI risks and best practices for mitigation of critical risks - Implementing AI security posture management - Enhancing security with AI

Ad headline
Wiz 2026 CISO Budget Benchmark: Download the Strategic Blueprint
Ad copy
See how 300+ CISOs are preparing for 2026. Explore which categories are growing fastest, where budgets are tightening, and how peers are connecting investment to outcomes. Get the full report to benchmark your budget strategy and see what the next year of leadership looks like.
![Wiz X ad: [Free Template] The CISO Board Deck That Gets Buy-In](/b2b-x-swipe-library/img/1960919106670223543.webp)
Ad headline
[Free Template] The CISO Board Deck That Gets Buy-In
Ad copy
This template helps you align stakeholders and prove the impact of your work. Learn how to: - Position cloud security as a business enabler - Report the right KPIs - Communicate risks and incidents - Make stronger asks - Use real-world examples to gain buy-in fast

Ad headline
From SageMaker to Bedrock: 6 ways to strengthen your AWS AI defenses
Ad copy
New AWS cheat sheet to help you secure your models, data, and endpoints at scale. You'll learn: - A real-world case of AI abuse in AWS - 6 proven steps to harden AI workloads - How Wiz AI-SPM enhances AWS-native controls
See the best B2B X ads from every advertiser in the X ad library.
In the public ad libraries we track, Wiz runs ads on Google, LinkedIn, Meta and X, 169 distinct creatives in all, 81 on Google (51 search, 30 display), 43 on LinkedIn, 26 on Meta and 19 on X. Most of its creatives are on Google.
81 on Google (51 search, 30 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 3 years.
43 distinct creatives, run as 115 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 7 ads.
26 distinct creatives in Meta’s Ad Library. Longest shown for 6 months.
19 distinct creatives in X’s ad repository. 11,576,182 impressions in the EU.
Search Wiz by name in each platform’s own public library, Google’s Ads Transparency Center, LinkedIn’s Ad Library, Meta’s Ad Library and X’s ad repository. Every ad on this page links to its entry there.
Every ad belongs to Wiz. Understory is not affiliated with Wiz. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
Or browse every B2B ad library.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.