Lattice ads

Lattice has 54 distinct ad creatives in our B2B ad libraries, 49 on Google (43 search, 6 display), 3 on Meta and 2 on LinkedIn. Its longest running ad has been shown on Google for 4 years.

HR & recruiting · lattice.com

54distinct creatives

3channels

4 yearslongest run

0top-rated ads

Where Lattice advertises

Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.

Channel	Creatives	Most used format	Public signal
Google	49	Search text ad (88%)	Longest shown for 4 years
Meta	3	Flexible (several images) (100%)	Longest shown for 28 days
LinkedIn	2	Single Image (100%)	Its most rerun creative runs as 74 ads

Lattice's best ads across every channel

Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. None of Lattice's ads scored 6 or higher, so these are its best scored. We show the best in English, one per message and spread across channels, so no single campaign fills the list.

Lattice LinkedIn ad: How top HR teams are using AI in 2026

LinkedInSingle Image AdRunning as 71 adsOur score 5.4/10

Ad headline

How top HR teams are using AI in 2026

MetaFlexible (several images)Ran for 28 daysOur score 5.2/10

MetaFlexible (several images)Our score 5.1/10

GoogleSearch text adRan for 20 monthsOur score 4.7/10

GoogleSearch text adRan for 49 monthsOur score 4.6/10

Lattice LinkedIn ad: The real state of HR in 2026

LinkedInSingle Image AdRunning as 74 adsOur score 4.5/10

Ad headline

The real state of HR in 2026

GoogleSearch text adRan for 41 monthsOur score 4.5/10

GoogleSearch text adRan for 22 monthsOur score 4.5/10

Lattice Google ads

43 search ads and 6 display ads that ran for a month or more, 48 of them for three months or more. Below are the ones Google has shown longest, search and display apart.

Ad formats
Type	Lattice	HR & recruiting advertisers
Search text ad	88% (43)	95%
Display image ad	12% (6)	5%

Lattice search ads

Ran for 49 monthsOur score 4.6/10

Search text ad

Ran for 47 monthsOur score 3.5/10

Search text ad

Ran for 47 monthsOur score 4.4/10

Search text ad

Ran for 43 monthsOur score 3.9/10

Search text ad

Ran for 41 monthsOur score 4.5/10

Search text ad

Ran for 37 monthsOur score 4.1/10

Search text ad

Ran for 37 monthsOur score 3.9/10

Search text ad

Ran for 36 monthsOur score 3.7/10

Search text ad

Lattice display ads

Ran for 6 monthsOur score 2.9/10

Display image ad

Ran for 6 monthsOur score 3/10

Display image ad

Ran for 6 monthsOur score 2.7/10

Display image ad

Ran for 6 monthsOur score 2.8/10

Display image ad

Ran for 5 monthsOur score 2.6/10

Display image ad

Ran for 3 monthsOur score 3.6/10

Display image ad

See the best B2B Google ads from every advertiser in the Google ad library.

Lattice Meta ads

3 distinct creatives, 0 of them shown for three months or more. Advertisers stop paying for ads that don’t work, so these are the ones Meta has shown longest.

Ran for 28 daysOur score 5.2/10

Flexible (several images)

Our score 5.1/10

Flexible (several images)

Our score 5.1/10

Flexible (several images)

See the best B2B Meta ads from every advertiser in the Meta ad library.

Lattice LinkedIn ads

2 distinct creatives, run as 145 separate ads. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Lattice reruns it. These are the creatives it reruns most.

Running as 74 adsOur score 4.5/10

Single Image

Ad headline

The real state of HR in 2026

Ad copy

41% of HR professionals considered leaving the field last year.

Running as 71 adsOur score 5.4/10

Single Image

Ad headline

How top HR teams are using AI in 2026

Ad copy

50% of high-performing HR teams use agentic AI regularly. Only 6% of low-performers do.

See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.

Lattice ads, answered

Where does Lattice advertise?

In the public ad libraries we track, Lattice runs ads on Google, Meta and LinkedIn, 54 distinct creatives in all, 49 on Google (43 search, 6 display), 3 on Meta and 2 on LinkedIn. Most of its creatives are on Google.

How many Google ads is Lattice running?

49 on Google (43 search, 6 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 4 years.

How many Meta ads is Lattice running?

3 distinct creatives in Meta’s Ad Library. Longest shown for 28 days.

How many LinkedIn ads is Lattice running?

2 distinct creatives, run as 145 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 74 ads.

How can I see Lattice's ads myself?

Search Lattice by name in each platform’s own public library, Google’s Ads Transparency Center, Meta’s Ad Library and LinkedIn’s Ad Library. Every ad on this page links to its entry there.

Every ad belongs to Lattice. Understory is not affiliated with Lattice. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.

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