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Semgrep has 133 distinct ad creatives in our B2B ad libraries, 68 on Google (all search) and 65 on LinkedIn. Its longest running ad has been shown on Google for 21 months. 5 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Security · semgrep.dev
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 5 of Semgrep's ads made the top-rated tier.
Ad headline
Secure code the moment AI writes it
Why it works
Real code snippet, a big ON toggle and a 4/4 fixed scoreboard make the product loop concrete for engineering leaders.
Pattern: Engineer-native code hero
Ad headline
See supply chain defense that runs 24/7
Pattern: Product UI with real numbers
Ad headline
Download the AppSec benchmarking report
Pattern: Report made physical
Ad headline
Upgrade to multimodal AppSec
Pattern: Product UI with real numbers
Pattern: Hand-made illustration twist
68 search ads and 0 display ads that ran for a month or more, 56 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Semgrep | Security advertisers |
|---|---|---|
| Search text ad | 100% (68) | 88% |
See the best B2B Google ads from every advertiser in the Google ad library.
65 distinct creatives, run as 149 separate ads, 23 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Semgrep reruns it. These are the creatives it reruns most.
| Type | Semgrep | Security advertisers |
|---|---|---|
| Single Image | 62% (40) | 75% |
| Message | 35% (23) | 10% |
| Video | 3% (2) | 10% |
| Type | Semgrep | Security advertisers |
|---|---|---|
| No offer (brand) | 49% (32) | 71% |
| Gift card | 26% (17) | 3% |
| Webinar or event | 14% (9) | 7% |
| Report or guide | 9% (6) | 11% |
| Free trial | 2% (1) | 0% |
Ad headline
Get our free supply chain threat response guide
Ad headline
Secure AI-generated code before it ships
Ad copy
Don't let security play catch-up. Guardian scans AI-generated code before it makes it to a PR.
Ad headline
Secure code the moment AI writes it
Ad copy
Why wait until PR review to find a problem your coding agent created minutes ago?
Ad headline
Download the AppSec benchmarking report
Ad copy
Every team scans, but very few fix vulnerabilities effectively.
Ad headline
Try Semgrep free. Get more than you'd expect.
Ad copy
Other free plans give you just enough to see the product, not enough to use it.
Ad headline
Secure code the moment AI writes it
Ad copy
Guardian scans AI-generated code as it's written and fixes security issues before the PR.
Ad headline
Download the AppSec benchmarking report
Ad copy
Where does your remediation program stand?
Ad headline
Get our free supply chain threat response guide
Ad copy
Effective supply chain defense requires seeing everything, everywhere, immediately.
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
In the public ad libraries we track, Semgrep runs ads on Google and LinkedIn, 133 distinct creatives in all, 68 on Google (all search) and 65 on LinkedIn. Most of its creatives are on Google.
68 on Google (all search), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 21 months.
65 distinct creatives, run as 149 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 8 ads.
Search Semgrep by name in each platform’s own public library, Google’s Ads Transparency Center and LinkedIn’s Ad Library. Every ad on this page links to its entry there.
Every ad belongs to Semgrep. Understory is not affiliated with Semgrep. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
Or browse every B2B ad library.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.
