Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list

Pleo ads

Pleo has 86 distinct ad creatives in our B2B ad libraries, 46 on Meta, 39 on LinkedIn and 1 on Google (all search). Its longest running ad has been shown on Google for 14 months. 6 of its ads scored 6 or higher out of 10 for B2B fit and craft.

Finance & accounting · pleo.io

86distinct creatives
3channels
14 monthslongest run
6top-rated ads

Where Pleo advertises

Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.

ChannelCreativesMost used formatPublic signal
Meta46Flexible (several images) (89%)Longest shown for 7 months
LinkedIn39Single Image (74%)Its most rerun creative runs as 10 ads
Google1Search text ad (100%)Longest shown for 14 months

Pleo's best ads across every channel

Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 6 of Pleo's ads made the top-rated tier.

Pleo LinkedIn ad: Usa Pleo desde tu herramienta de IA
LinkedInSingle Image AdRunning as 4 adsOur score 6.4/10

Ad headline

Usa Pleo desde tu herramienta de IA

Pattern: Overheard message thread

Pleo LinkedIn ad: Pleo direkt aus Ihren KI-Tools steuern
LinkedInSingle Image AdRunning as 4 adsOur score 6.3/10

Ad headline

Pleo direkt aus Ihren KI-Tools steuern

Pattern: Overheard message thread

Pleo LinkedIn ad: Run Pleo from your AI tool
LinkedInSingle Image AdRunning as 4 adsOur score 6.2/10

Ad headline

Run Pleo from your AI tool

Pattern: Familiar artifact, rewritten

Pleo Meta ad: KI setzt Richtlinien durch
MetaFlexible (several images)Live for 44 daysOur score 6.1/10

Ad headline

KI setzt Richtlinien durch

Pattern: Product UI with real numbers

Pleo LinkedIn ad: Alle Ausgaben, automatisch vorkontiert
LinkedInSingle Image AdRunning as 4 adsOur score 6.1/10

Ad headline

Alle Ausgaben, automatisch vorkontiert

Pleo LinkedIn ad: Connect Pleo to AI. Run spend via chat.
LinkedInSingle Image AdRunning as 4 adsOur score 6/10

Ad headline

Connect Pleo to AI. Run spend via chat.

Pattern: Overheard message thread

Pleo Meta ads

46 distinct creatives, 8 of them shown for three months or more. Advertisers stop paying for ads that don’t work, so these are the ones Meta has shown longest.

Ad formats
TypePleoFinance & accounting advertisers
Flexible (several images)89% (41)50%
Single image9% (4)24%
Carousel2% (1)3%
Offers
TypePleoFinance & accounting advertisers
No offer (brand)98% (45)88%
Calculator or tool2% (1)1%
Pleo Meta ad: Flexible (several images)
Ran for 7 monthsOur score 2.5/10
Flexible (several images)
Pleo Meta ad: Flexible (several images)
Ran for 6 monthsOur score 5.4/10
Flexible (several images)
Pleo Meta ad: Flexible (several images)
Ran for 6 monthsOur score 3.5/10
Flexible (several images)
Pleo Meta ad: Flexible (several images)
Ran for 5 monthsOur score 2.5/10
Flexible (several images)
Pleo Meta ad: Flexible (several images)
Ran for 5 monthsOur score 5.3/10
Flexible (several images)
Pleo Meta ad: Flexible (several images)
Ran for 4 monthsOur score 4.4/10
Flexible (several images)
Pleo Meta ad: Flexible (several images)
Ran for 4 monthsOur score 4/10
Flexible (several images)
Pleo Meta ad: Flexible (several images)
Ran for 3 monthsOur score 5.3/10
Flexible (several images)

See the best B2B Meta ads from every advertiser in the Meta ad library.

Pleo LinkedIn ads

39 distinct creatives, run as 150 separate ads. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Pleo reruns it. These are the creatives it reruns most.

Ad formats
TypePleoFinance & accounting advertisers
Single Image74% (29)63%
Video26% (10)17%
Pleo LinkedIn ad: The story is in the numbers.
Running as 10 adsOur score 5.1/10
Single Image

Ad headline

The story is in the numbers.

Ad copy

Real-time spend visibility. Automated bookkeeping. AI-powered insights.

Pleo LinkedIn ad: Precision isn't a quirk. It's your edge.Watch on LinkedIn ↗
Running as 8 adsOur score 5.3/10
Video

Ad headline

Precision isn't a quirk. It's your edge.

Ad copy

Cash flow, spend and categories – all live and in one place.

Pleo LinkedIn ad: Die Zahlen sprechen für sich.Watch on LinkedIn ↗
Running as 8 adsOur score 5/10
Video

Ad headline

Die Zahlen sprechen für sich.

Ad copy

Ausgaben in Echtzeit, automatisierte Buchhaltung und KI-Insights: Mit Pleo sprechen Zahlen Klartext.

Pleo LinkedIn ad: Über 40.000 Unternehmen setzen auf Pleo
Running as 6 adsOur score 5.8/10
Single Image

Ad headline

Über 40.000 Unternehmen setzen auf Pleo

Ad copy

Über 40.000 Unternehmen in Europa setzen auf eine Plattform für alle Ausgaben: Karten, Rechnungen, Rückerstattungen.

Pleo LinkedIn ad: Certainty is the real currency.
Running as 6 adsOur score 5.2/10
Single Image

Ad headline

Certainty is the real currency.

Ad copy

With Pleo, every transaction is tracked, categorised and policy-compliant in real time.

Pleo LinkedIn ad: See the plan before others do.Watch on LinkedIn ↗
Running as 6 adsOur score 5.1/10
Video

Ad headline

See the plan before others do.

Ad copy

The CFO who sees the moves worth making before anyone else – that's who Pleo is built for. Real-time data. AI insights.

Pleo LinkedIn ad: Think big. Execute precisely.
Running as 5 adsOur score 4.7/10
Single Image

Ad headline

Think big. Execute precisely.

Pleo LinkedIn ad: Usa Pleo desde tu herramienta de IA
Running as 4 adsOur score 6.4/10
Single Image

Ad headline

Usa Pleo desde tu herramienta de IA

Ad copy

Conecta tu IA con Pleo. Automatiza tus tareas: desde la contabilidad hasta el registro de tickets.

See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.

Pleo Google ads

1 search ad and 0 display ads that ran for a month or more, 1 of them for three months or more. Below are the ones Google has shown longest, search and display apart.

Pleo search ads

Pleo Google ad: Search text ad
Ran for 14 monthsOur score 4.2/10
Search text ad

See the best B2B Google ads from every advertiser in the Google ad library.

Pleo ads, answered

Where does Pleo advertise?

In the public ad libraries we track, Pleo runs ads on Meta, LinkedIn and Google, 86 distinct creatives in all, 46 on Meta, 39 on LinkedIn and 1 on Google (all search). Most of its creatives are on Meta.

How many Meta ads is Pleo running?

46 distinct creatives in Meta’s Ad Library. Longest shown for 7 months.

How many LinkedIn ads is Pleo running?

39 distinct creatives, run as 150 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 10 ads.

How many Google ads is Pleo running?

1 on Google (all search), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 14 months.

How can I see Pleo's ads myself?

Search Pleo by name in each platform’s own public library, Meta’s Ad Library, LinkedIn’s Ad Library and Google’s Ads Transparency Center. Every ad on this page links to its entry there.

Every ad belongs to Pleo. Understory is not affiliated with Pleo. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.

More Finance & accounting advertisers

Or browse every B2B ad library.

Let's make ads like these for you

We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.