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Userpilot ads

Userpilot has 142 distinct ad creatives in our B2B ad libraries, 110 on LinkedIn and 32 on Google (31 search, 1 display). Its longest running ad has been shown on Google for 3 years. 4 of its ads scored 6 or higher out of 10 for B2B fit and craft.

Sales & marketing tech · userpilot.com

142distinct creatives
2channels
3 yearslongest run
4top-rated ads

Where Userpilot advertises

Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.

ChannelCreativesMost used formatPublic signal
LinkedIn110Single Image (86%)Its most rerun creative runs as 11 ads
Google32Search text ad (97%)Longest shown for 3 years

Userpilot's best ads across every channel

Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 4 of Userpilot's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.

Userpilot Google ad:
GoogleDisplay image adRan for 14 daysOur score 6.5/10

Pattern: Named customer as hero

Userpilot LinkedIn ad: You can't drive product adoption blindfolded
LinkedInSingle Image AdRunning as 3 adsOur score 6.2/10

Ad headline

You can't drive product adoption blindfolded

Pattern: Physical metaphor, photographed

Userpilot LinkedIn ad:
LinkedInSingle Image AdRunning as 2 adsOur score 6.1/10

Pattern: Product UI with real numbers

Userpilot LinkedIn ad: Your Pendø subscription isn’t the whole bill.
LinkedInSingle Image AdRunning as 2 adsOur score 6/10

Ad headline

Your Pendø subscription isn’t the whole bill.

Pattern: Familiar artifact, rewritten

Userpilot LinkedIn ad: Understand your AI agent. Prove its ROI.
LinkedInSingle Image AdRunning as 2 adsOur score 6/10

Ad headline

Understand your AI agent. Prove its ROI.

Userpilot LinkedIn ad: Your product data. Anywhere your team works
LinkedInSingle Image AdRunning as 3 adsOur score 5.9/10

Ad headline

Your product data. Anywhere your team works

Userpilot LinkedIn ad: Cool dashboard. Now what should I do?
LinkedInSingle Image AdRunning as 2 adsOur score 5.9/10

Ad headline

Cool dashboard. Now what should I do?

Userpilot Google ad:
GoogleSearch text adRan for 34 monthsOur score 4.8/10
Userpilot Google ad:
GoogleSearch text adRan for 8 monthsOur score 4.5/10

Userpilot LinkedIn ads

110 distinct creatives, run as 199 separate ads, 2 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Userpilot reruns it. These are the creatives it reruns most.

Ad formats
TypeUserpilotSales & marketing tech advertisers
Single Image86% (95)63%
Video8% (9)18%
Carousel3% (3)1%
Message2% (2)11%
Text1% (1)0%
Offers
TypeUserpilotSales & marketing tech advertisers
No offer (brand)83% (91)76%
Demo7% (8)4%
Webinar or event5% (6)6%
Calculator or tool2% (2)1%
Report or guide2% (2)8%
Gift card1% (1)5%
Userpilot LinkedIn ad: Text Ad
Running as 11 adsOur score 1.7/10
Text
Userpilot LinkedIn ad: Still overpaying for PenDo? That’s nuts.
Running as 5 adsOur score 4.9/10
Single Image

Ad headline

Still overpaying for PenDo? That’s nuts.

Ad copy

Ready for a better fit platform? Explore the alternative in a 30-minute demo!

Userpilot LinkedIn ad: Your user lifecycle engagement just got a whole lot smarter - meet Userpilot Workflows.
Running as 4 adsOur score 5.7/10
Single Image

Ad headline

Your user lifecycle engagement just got a whole lot smarter - meet Userpilot Workflows.

Ad copy

In-app and email are finally reunited on one canvas with Userpilot Workflows.

Userpilot LinkedIn ad: Userpilot connects every channel.
Running as 4 adsOur score 5.3/10
Single Image

Ad headline

Userpilot connects every channel.

Userpilot LinkedIn ad: Switch from PenDo and save 50% on tool cost.
Running as 4 adsOur score 4.6/10
Single Image

Ad headline

Switch from PenDo and save 50% on tool cost.

Ad copy

Teams that switched from PenDo to Userpilot cut their tool costs by 50% and went live in 2 - 4 weeks.

Userpilot LinkedIn ad: Break up with Pendo & see the difference + get $250 for your time!
Running as 4 adsOur score 4/10
Single Image

Ad headline

Break up with Pendo & see the difference + get $250 for your time!

Ad copy

Feeling like it's time to break up with PenDo? Explore the alternative in a 30-minute demo!

Userpilot LinkedIn ad: Get a Demo - Userpilot
Running as 4 adsOur score 3.9/10
Single Image

Ad headline

Get a Demo - Userpilot

Ad copy

Driving product adoption off a single metric is like staring at the speedometer while the journey happens around you.

Userpilot LinkedIn ad: Userpilot's Summer Rooftop BBQ: London Edition · Luma
Running as 4 adsOur score 3.8/10
Single Image

Ad headline

Userpilot's Summer Rooftop BBQ: London Edition · Luma

See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.

Userpilot Google ads

31 search ads and 1 display ad that ran for a month or more, 18 of them for three months or more. Below are the ones Google has shown longest, search and display apart.

Ad formats
TypeUserpilotSales & marketing tech advertisers
Search text ad97% (31)95%
Display image ad3% (1)5%

Userpilot search ads

Userpilot Google ad: Search text ad
Ran for 41 monthsOur score 3.6/10
Search text ad
Userpilot Google ad: Search text ad
Ran for 34 monthsOur score 4.8/10
Search text ad
Userpilot Google ad: Search text ad
Ran for 15 monthsOur score 3.5/10
Search text ad
Userpilot Google ad: Search text ad
Ran for 14 monthsOur score 3.9/10
Search text ad
Userpilot Google ad: Search text ad
Ran for 13 monthsOur score 3.9/10
Search text ad
Userpilot Google ad: Search text ad
Ran for 10 monthsOur score 3.9/10
Search text ad
Userpilot Google ad: Search text ad
Ran for 10 monthsOur score 3.1/10
Search text ad
Userpilot Google ad: Search text ad
Ran for 10 monthsOur score 4.3/10
Search text ad

Userpilot display ads

Userpilot Google ad: Display image ad
Ran for 14 daysOur score 6.5/10
Display image ad

See the best B2B Google ads from every advertiser in the Google ad library.

Userpilot ads, answered

Where does Userpilot advertise?

In the public ad libraries we track, Userpilot runs ads on LinkedIn and Google, 142 distinct creatives in all, 110 on LinkedIn and 32 on Google (31 search, 1 display). Most of its creatives are on LinkedIn.

How many LinkedIn ads is Userpilot running?

110 distinct creatives, run as 199 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 11 ads.

How many Google ads is Userpilot running?

32 on Google (31 search, 1 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 3 years.

How can I see Userpilot's ads myself?

Search Userpilot by name in each platform’s own public library, LinkedIn’s Ad Library and Google’s Ads Transparency Center. Every ad on this page links to its entry there.

Every ad belongs to Userpilot. Understory is not affiliated with Userpilot. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.

More Sales & marketing tech advertisers

Or browse every B2B ad library.

Let's make ads like these for you

We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.