Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list
Tines has 60 distinct ad creatives in our B2B ad libraries, 46 on Google (29 search, 17 display) and 14 on LinkedIn. Its longest running ad has been shown on Google for 22 months. 2 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Security · tines.com
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 2 of Tines's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.
Ad headline
The IT crisis hiding in plain sight
Why it works
Coining 'wild code' and drawing it as vines overgrowing a laptop gives AI-generated sprawl a name and a picture, and 31 reuses show it scaled.
What stands out
Distinctive hand-made illustration of tangled thorny vines in Tines' purple, with chunky custom type. no template could produce it.
Pattern: Hand-made illustration twist
Pattern: Hand-made illustration twist
Ad headline
Solving the wild code problem
Ad headline
The IT leader's guide to AI code sprawl
Ad headline
The CIO job is changing. Here's how.
Ad headline
How we built a custom AI SOC in 23 minutes, and how you can too | Tines
29 search ads and 17 display ads that ran for a month or more, 40 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Tines | Security advertisers |
|---|---|---|
| Search text ad | 63% (29) | 88% |
| Display image ad | 37% (17) | 12% |
See the best B2B Google ads from every advertiser in the Google ad library.
14 distinct creatives, run as 148 separate ads, 4 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Tines reruns it. These are the creatives it reruns most.
| Type | Tines | Security advertisers |
|---|---|---|
| Single Image | 57% (8) | 75% |
| Message | 29% (4) | 10% |
| Video | 14% (2) | 10% |
| Type | Tines | Security advertisers |
|---|---|---|
| No offer (brand) | 43% (6) | 71% |
| Gift card | 21% (3) | 3% |
| Report or guide | 21% (3) | 11% |
| Webinar or event | 14% (2) | 7% |
Ad headline
The IT crisis hiding in plain sight
Ad copy
77% of organizations say AI adoption is outpacing their current governance capabilities.
Ad headline
Solving the wild code problem
Ad copy
Wild code: AI-generated software created beyond an organization’s ability to track, govern, secure, and maintain it.
Ad headline
The IT leader's guide to AI code sprawl
Ad copy
Don't let wild code catch you off guard. Learn how to find it, what it costs, and how to govern it by default.
Ad headline
Your Smart, Secure Workflow Builder
Ad headline
The CIO job is changing. Here's how.
Ad copy
As AI agents take on more of the work, the CIO's job shifts from managing systems to governing what those systems do.
Ad headline
The Guide to AI Adoption
Ad copy
Alert fatigue. Manual triage. AI tools that add complexity instead of removing it. There's a better way.
Ad headline
3 minute survey. $50 to a charity of your choice
Ad copy
How is your organization giving teams the freedom to move faster with AI without losing control?
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
In the public ad libraries we track, Tines runs ads on Google and LinkedIn, 60 distinct creatives in all, 46 on Google (29 search, 17 display) and 14 on LinkedIn. Most of its creatives are on Google.
46 on Google (29 search, 17 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 22 months.
14 distinct creatives, run as 148 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 87 ads.
Search Tines by name in each platform’s own public library, Google’s Ads Transparency Center and LinkedIn’s Ad Library. Every ad on this page links to its entry there.
Every ad belongs to Tines. Understory is not affiliated with Tines. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
Or browse every B2B ad library.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.
