LinkedInSingle Image AdRunning as 5 adsOur score 7.2/10
Ad headline
The old ways are over.
Pattern: Physical metaphor, photographed
Spendesk ads
Spendesk has 105 distinct ad creatives in our B2B ad libraries, 65 on LinkedIn and 40 on Meta. Its longest running ad has been shown on Meta for 3 months. 25 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Finance & accounting · spendesk.com
105distinct creatives
2channels
3 monthslongest run
25top-rated ads
Where Spendesk advertises
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Spendesk's best ads across every channel
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 25 of Spendesk's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.
LinkedInSingle Image AdRunning as 4 adsOur score 7.2/10
Ad headline
You've got other things to be getting on with.
Pattern: Physical metaphor, photographed
MetaFlexible (several images)Ran for 21 daysOur score 6.8/10
Pattern: Named customer as hero
MetaFlexible (several images)Our score 6/10
Pattern: Overheard message thread
Watch on LinkedIn ↗LinkedInVideo AdRunning as 11 adsOur score 5.9/10
Ad headline
Finance belongs in the future.
MetaFlexible (several images)Our score 5.9/10
Ad headline
Complete Spend Control
MetaFlexible (several images)Ran for 23 daysOur score 5.9/10
Ad headline
Pas de suivi en place ?
MetaFlexible (several images)Ran for 27 daysOur score 5.9/10
LinkedInSingle Image AdOur score 4.9/10
Ad headline
FR-AIC-AI5-SEUIL-TRESORERIE-DEMO
Spendesk LinkedIn ads
65 distinct creatives, run as 146 separate ads, 18 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Spendesk reruns it. These are the creatives it reruns most.
| Type | Spendesk | Finance & accounting advertisers |
|---|---|---|
| Single Image | 52% (34) | 63% |
| Message | 28% (18) | 11% |
| Video | 12% (8) | 17% |
| Carousel | 6% (4) | 2% |
| Event | 2% (1) | 0% |
| Type | Spendesk | Finance & accounting advertisers |
|---|---|---|
| No offer (brand) | 80% (52) | 77% |
| Demo | 8% (5) | 2% |
| Report or guide | 8% (5) | 12% |
| Webinar or event | 5% (3) | 3% |
Watch on LinkedIn ↗Running as 18 adsOur score 6.1/10
VideoAd headline
At Spendesk, we believe finance belongs in the future. Not in a museum.
Running as 8 adsOur score 4.3/10
Single ImageAd headline
UK-AIC-CHEAT-SHEET-EN-STATIC
Ad copy
Better AI outputs start before you press enter.
Running as 5 adsOur score 7.2/10
Single ImageAd headline
The old ways are over.
Ad copy
Spendesk makes it effortless.
Running as 5 adsOur score 6.2/10
Single ImageAd headline
FMT:STATIC_MSG:TEAM-LEWIS-MONTH-END-CHAOS_CT:BRAND_AT:STATIC_CTA:REQUEST-DEMO_V2
Ad copy
Month-end chaos, archived.
Running as 4 adsOur score 7.1/10
Single ImageAd headline
You've got other things to be getting on with.
Ad copy
With Spendesk spend policies, up to 80% of expenses are auto-approved - no emails, no follow-ups, no delays.
Running as 3 adsOur score 7/10
Single ImageAd headline
Se acabó hacer lo mismo de siempre.
Ad copy
Spendesk lo hace fácil.
Running as 3 adsOur score 3.5/10
Single ImageAd copy
When I started in finance, my superpower was VLOOKUPs.
Running as 2 adsOur score 6.4/10
Single ImageAd headline
No more paper receipts.
Ad copy
Stacks of paper, manual entry, and delayed reimbursements weren’t just inefficient - they were the norm.
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
Spendesk Meta ads
40 distinct creatives, 0 of them shown for three months or more. Advertisers stop paying for ads that don’t work, so these are the ones Meta has shown longest.
| Type | Spendesk | Finance & accounting advertisers |
|---|---|---|
| Flexible (several images) | 70% (28) | 50% |
| Single image | 25% (10) | 24% |
| Video | 5% (2) | 23% |
| Type | Spendesk | Finance & accounting advertisers |
|---|---|---|
| No offer (brand) | 98% (39) | 88% |
| Calculator or tool | 3% (1) | 1% |
Ran for 3 monthsOur score 3.4/10
Single imageAd headline
Join our community for Finance leaders
Ad copy
To meet the challenges of a changing world, finance execs need the right technologies and the right team surrounding them. Learn how successful CFOs have built their teams, created agile processes, and developed powerful growth strategies for their business. Join CFO Connect, and take part in shaping the future of finance leadership.
Ran for 40 daysOur score 5.7/10
Flexible (several images)Ad headline
Prüfungsbereit. Sofort.
Ran for 40 daysOur score 5.5/10
Flexible (several images)Ad headline
DATEV-bereit. Sofort.
Ran for 36 daysOur score 5.5/10
Flexible (several images)Ad headline
Automatisez votre compta fournisseurs
Ran for 33 daysOur score 4.5/10
Flexible (several images)Ad headline
Keine Belegjagd mehr
Ran for 29 daysOur score 5.5/10
Flexible (several images)Ad headline
Stop surprise renewals
Ran for 29 daysOur score 5.2/10
Flexible (several images)Ad headline
Month-end shouldn’t be reconstruction
Ran for 27 daysOur score 5.9/10
Flexible (several images)See the best B2B Meta ads from every advertiser in the Meta ad library.
Spendesk ads, answered
Where does Spendesk advertise?
In the public ad libraries we track, Spendesk runs ads on LinkedIn and Meta, 105 distinct creatives in all, 65 on LinkedIn and 40 on Meta. Most of its creatives are on LinkedIn.
How many LinkedIn ads is Spendesk running?
65 distinct creatives, run as 146 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 18 ads.
How many Meta ads is Spendesk running?
40 distinct creatives in Meta’s Ad Library. Longest shown for 3 months.
How can I see Spendesk's ads myself?
Search Spendesk by name in each platform’s own public library, LinkedIn’s Ad Library and Meta’s Ad Library. Every ad on this page links to its entry there.
Every ad belongs to Spendesk. Understory is not affiliated with Spendesk. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
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