Ad headline
Workday Paradox | Request A Customized Demo
Pattern: Named customer as hero
Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list
Paradox has 85 distinct ad creatives in our B2B ad libraries, 85 on LinkedIn. 12 of its ads scored 6 or higher out of 10 for B2B fit and craft.
HR & recruiting · paradox.ai
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
| Channel | Creatives | Most used format | Public signal |
|---|---|---|---|
| 85 | Single Image (51%) | Its most rerun creative runs as 14 ads |
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 12 of Paradox's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.
Ad headline
Workday Paradox | Request A Customized Demo
Pattern: Named customer as hero
Pattern: Named customer as hero
Pattern: Named customer as hero
Pattern: Named customer as hero
Pattern: Named customer as hero
Pattern: Named customer as hero
85 distinct creatives, run as 150 separate ads. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Paradox reruns it. These are the creatives it reruns most.
| Type | Paradox | HR & recruiting advertisers |
|---|---|---|
| Single Image | 51% (43) | 65% |
| Document | 25% (21) | 7% |
| Video | 20% (17) | 16% |
| Article | 4% (3) | 3% |
| Carousel | 1% (1) | 3% |
| Type | Paradox | HR & recruiting advertisers |
|---|---|---|
| No offer (brand) | 59% (50) | 84% |
| Demo | 32% (27) | 4% |
| Webinar or event | 6% (5) | 4% |
| Report or guide | 2% (2) | 5% |
| Calculator or tool | 1% (1) | 1% |

Ad copy
Frontline workers represent 80% of the global workforce.
Ad headline
Watch On Demand: Is Your Talent Strategy Fully Connected?
Ad copy
80% of organisations say a winning talent strategy requires connecting employee and contingent hiring.
Ad headline
Workday Paradox | Request A Customized Demo
Ad copy
Quantity or quality? Healthcare providers can't afford to choose.
Ad copy
CEOs rank hiring as their third most time-wasting process, with an estimated 40% of that time wasted.
Ad copy
Over 50% of candidates say it takes too long to hear back from recruiters. Speed is their biggest pain point.
Ad copy
Medtronic competes for talent against some of the most recognizable brands in the world.
Ad headline
Lowering global candidate response time from 10 hours to 10 minutes.
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
In the public ad libraries we track, Paradox runs ads on LinkedIn, 85 distinct creatives in all, 85 on LinkedIn.
85 distinct creatives, run as 150 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 14 ads.
Search Paradox by name in each platform’s own public library, LinkedIn’s Ad Library. Every ad on this page links to its entry there.
Every ad belongs to Paradox. Understory is not affiliated with Paradox. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
Or browse every B2B ad library.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.