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Multiplier has 88 distinct ad creatives in our B2B ad libraries, 71 on Google (68 search, 3 display) and 17 on LinkedIn. Its longest running ad has been shown on Google for 4 years. 2 of its ads scored 6 or higher out of 10 for B2B fit and craft.
HR & recruiting · usemultiplier.com
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 2 of Multiplier's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.
Ad headline
Estimate your global hiring costs
Why it works
Showing an actual calculator result for Germany makes the free tool tangible and the flag row invites 'what about my country?', which explains the heavy reuse.
What stands out
Real calculator UI with concrete numbers rather than a generic laptop shot.
Pattern: Product UI with real numbers
Ad headline
Save up to 35% on Global Hiring with Multiplier
Pattern: Familiar artifact, rewritten
Ad headline
What if your healthcare teams had more time for care?
Ad headline
Hiring Globally? Get 3 Months Free.
68 search ads and 3 display ads that ran for a month or more, 69 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Multiplier | HR & recruiting advertisers |
|---|---|---|
| Search text ad | 96% (68) | 95% |
| Display image ad | 4% (3) | 5% |
See the best B2B Google ads from every advertiser in the Google ad library.
17 distinct creatives, run as 59 separate ads, 3 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Multiplier reruns it. These are the creatives it reruns most.
| Type | Multiplier | HR & recruiting advertisers |
|---|---|---|
| Single Image | 59% (10) | 65% |
| Message | 18% (3) | 4% |
| Video | 18% (3) | 16% |
| Event | 6% (1) | 0% |
| Type | Multiplier | HR & recruiting advertisers |
|---|---|---|
| No offer (brand) | 88% (15) | 84% |
| Free trial | 6% (1) | 0% |
| Webinar or event | 6% (1) | 4% |
Ad headline
Hiring Globally? Get 3 Months Free.
Ad copy
Get 3 months free when you start hiring globally. Ends Sep 30. Claim today!
Ad headline
Estimate your global hiring costs
Ad copy
Hiring globally? Compare hiring costs across 120+ countries in seconds. Try our employee cost calculator for free!
Watch on LinkedIn ↗Ad headline
HR Tech afterparty, 21 October
Ad copy
We're bringing the beach to Vegas. Destination Multiplier · The Cove, Mandalay Bay · 500 spots.
Ad headline
Save up to 35% on Global Hiring with Multiplier
Ad copy
Hire, manage and pay employees in 150+ countries without the hassle of setting up a legal entity.
Ad headline
Leave your HR Tech lanyard at the door 🎉
Ad copy
We’re bringing the beach to the desert for Destination Multiplier, an afterparty by Multiplier.
Ad headline
What if your healthcare teams had more time for care?
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
In the public ad libraries we track, Multiplier runs ads on Google and LinkedIn, 88 distinct creatives in all, 71 on Google (68 search, 3 display) and 17 on LinkedIn. Most of its creatives are on Google.
71 on Google (68 search, 3 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 4 years.
17 distinct creatives, run as 59 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 18 ads.
Search Multiplier by name in each platform’s own public library, Google’s Ads Transparency Center and LinkedIn’s Ad Library. Every ad on this page links to its entry there.
Every ad belongs to Multiplier. Understory is not affiliated with Multiplier. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
Or browse every B2B ad library.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.
