LinkedInCarousel AdRunning as 8 adsOur score 6.1/10
Pattern: Overheard message thread
Highspot ads
Highspot has 100 distinct ad creatives in our B2B ad libraries, 61 on LinkedIn and 39 on Google (28 search, 11 display). Its longest running ad has been shown on Google for 2 years. 3 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Sales & marketing tech · highspot.com
100distinct creatives
2channels
2 yearslongest run
3top-rated ads
Where Highspot advertises
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Highspot's best ads across every channel
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 3 of Highspot's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.
LinkedInSingle Image AdRunning as 2 adsOur score 6.1/10
Ad headline
Extend Marketing Impact From Creation to Execution
Pattern: Product UI with real numbers
LinkedInSingle Image AdOur score 6.1/10
Ad headline
More Content Isn’t the Same as Better Content
Pattern: Product UI with real numbers
LinkedInSingle Image AdRunning as 8 adsOur score 5.8/10
Ad headline
Learn how leading organizations build the consistency that turns strategy into results.
LinkedInSingle Image AdRunning as 4 adsOur score 5.8/10
Ad headline
Gartner® Report: How CIOs Build, Buy and Partner to Scale AI Capabilities
LinkedInSingle Image AdOur score 5.8/10
Ad headline
Download the Report: Why AI Won't Close the GTM Performance Gap
LinkedInSingle Image AdOur score 5.8/10
Ad headline
Read the Report - Learn How Top Teams Turn Messaging Into Revenue
LinkedInSingle Image AdOur score 5.7/10
Ad headline
How Visa Scaled Go-To-Market Execution With Ai Coaching
LinkedInSingle Image AdOur score 5.7/10
Ad headline
Read the Report - Learn How Leading Teams Build Predictable Revenue Engines.
Highspot LinkedIn ads
61 distinct creatives, run as 198 separate ads, 3 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Highspot reruns it. These are the creatives it reruns most.
| Type | Highspot | Sales & marketing tech advertisers |
|---|---|---|
| Single Image | 75% (46) | 63% |
| Carousel | 16% (10) | 1% |
| Message | 5% (3) | 11% |
| Document | 2% (1) | 5% |
| Video | 2% (1) | 18% |
| Type | Highspot | Sales & marketing tech advertisers |
|---|---|---|
| No offer (brand) | 72% (44) | 76% |
| Report or guide | 25% (15) | 8% |
| Calculator or tool | 3% (2) | 1% |
Running as 26 adsOur score 4.7/10
Single ImageAd headline
See where your system breaks and what to fix next.
Ad copy
You added AI. You added tools. So why hasn’t performance changed? Most teams have the pieces.
Running as 12 adsOur score 4.7/10
Single ImageAd headline
Build for Differentiation. Buy for Enterprise Execution.
Ad copy
Enterprise AI has changed the Build vs. Buy conversation. The question is no longer whether to build or buy AI.
Running as 8 adsOur score 6/10
CarouselAd copy
The highest-performing sales teams don't guess their next move.
Running as 8 adsOur score 5.8/10
Single ImageAd headline
Learn how leading organizations build the consistency that turns strategy into results.
Ad copy
Winning with AI starts with execution.
Running as 8 adsOur score 5.3/10
CarouselAd copy
Most AI role play relies on imagined scenarios.
Running as 6 adsOur score 5.5/10
CarouselAd copy
Stop creating more content. Start optimizing it.
Running as 6 adsOur score 5.4/10
CarouselAd copy
Not a generic buyer. Not a generic pitch. Your deal, rehearsed.
Running as 6 adsOur score 5.2/10
CarouselAd copy
Thousands of GTM signals. One AI teammate.
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
Highspot Google ads
28 search ads and 11 display ads that ran for a month or more, 36 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Highspot | Sales & marketing tech advertisers |
|---|---|---|
| Search text ad | 72% (28) | 95% |
| Display image ad | 23% (9) | 5% |
| Video | 5% (2) | 0% |
Highspot search ads
Ran for 27 monthsOur score 3.4/10
Search text adRan for 24 monthsOur score 3.8/10
Search text adRan for 21 monthsOur score 3.7/10
Search text adRan for 15 monthsOur score 3.6/10
Search text adRan for 15 monthsOur score 3.2/10
Search text adRan for 15 monthsOur score 3.7/10
Search text adRan for 15 monthsOur score 3.7/10
Search text adRan for 14 monthsOur score 4.1/10
Search text adHighspot display ads
Ran for 15 monthsOur score 3.8/10
Display image adRan for 13 monthsOur score 3.3/10
VideoRan for 10 monthsOur score 4.2/10
Display image adRan for 9 monthsOur score 4.2/10
VideoRan for 8 monthsOur score 3.2/10
Display image adRan for 8 monthsOur score 3.5/10
Display image adRan for 7 monthsOur score 3.2/10
Display image adRan for 4 monthsOur score 4.4/10
Display image adSee the best B2B Google ads from every advertiser in the Google ad library.
Highspot ads, answered
Where does Highspot advertise?
In the public ad libraries we track, Highspot runs ads on LinkedIn and Google, 100 distinct creatives in all, 61 on LinkedIn and 39 on Google (28 search, 11 display). Most of its creatives are on LinkedIn.
How many LinkedIn ads is Highspot running?
61 distinct creatives, run as 198 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 26 ads.
How many Google ads is Highspot running?
39 on Google (28 search, 11 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 2 years.
How can I see Highspot's ads myself?
Search Highspot by name in each platform’s own public library, LinkedIn’s Ad Library and Google’s Ads Transparency Center. Every ad on this page links to its entry there.
Every ad belongs to Highspot. Understory is not affiliated with Highspot. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
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Let's make ads like these for you
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