Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list

Airtable ads

Airtable has 128 distinct ad creatives in our B2B ad libraries, 62 on LinkedIn, 41 on Google (all search) and 25 on Meta. Its longest running ad has been shown on Google for 2 years. 10 of its ads scored 6 or higher out of 10 for B2B fit and craft.

Collaboration & productivity · airtable.com

128distinct creatives
3channels
2 yearslongest run
10top-rated ads

Where Airtable advertises

Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.

ChannelCreativesMost used formatPublic signal
LinkedIn62Single Image (79%)Its most rerun creative runs as 23 ads
Google41Search text ad (100%)Longest shown for 2 years
Meta25Single image (64%)Longest shown for 7 months

Airtable's best ads across every channel

Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 10 of Airtable's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.

Airtable LinkedIn ad: From R&D to commercialization. One platform.
LinkedInSingle Image AdRunning as 2 adsOur score 6.8/10

Ad headline

From R&D to commercialization. One platform.

Pattern: Named customer as hero

Airtable LinkedIn ad: The execution layer behind your strategic priorities
LinkedInSingle Image AdRunning as 3 adsOur score 6.7/10

Ad headline

The execution layer behind your strategic priorities

Pattern: Named customer as hero

Airtable LinkedIn ad: 21% redesigned workflows. The rest added AI to broken ones. Read the report
LinkedInSingle Image AdRunning as 12 adsOur score 6.6/10

Why it works

A stat followed by a jab ('the rest added AI to broken ones') makes the reader self-diagnose, in pure type with zero clutter.

Pattern: Typographic sting

Airtable LinkedIn ad: Built for global-local marketing at BlackRock's scale
LinkedInSingle Image AdRunning as 3 adsOur score 6.6/10

Ad headline

Built for global-local marketing at BlackRock's scale

Pattern: Named-account ABM card

Airtable Meta ad:
MetaFlexible (several images)Live for 4 monthsOur score 6.4/10

Pattern: Typographic sting

Airtable LinkedIn ad: From legacy PPM to AI-native portfolio.
LinkedInSingle Image AdRunning as 3 adsOur score 6.2/10

Ad headline

From legacy PPM to AI-native portfolio.

Pattern: Named-account ABM card

Airtable Meta ad: AI Marketing Workflows IRL
MetaSingle imageRan for 7 monthsOur score 5.9/10

Ad headline

AI Marketing Workflows IRL

Airtable Meta ad:
MetaFlexible (several images)Ran for 4 monthsOur score 5.9/10
Airtable Meta ad: Introducing Claude connector for Airtable
MetaSingle imageRan for 6 monthsOur score 5.4/10

Ad headline

Introducing Claude connector for Airtable

Airtable LinkedIn ads

62 distinct creatives, run as 200 separate ads, 1 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Airtable reruns it. These are the creatives it reruns most.

Ad formats
TypeAirtableCollaboration & productivity advertisers
Single Image79% (49)68%
Video13% (8)15%
Document6% (4)6%
Message2% (1)8%
Offers
TypeAirtableCollaboration & productivity advertisers
No offer (brand)77% (48)82%
Report or guide10% (6)6%
Calculator or tool5% (3)1%
Webinar or event5% (3)5%
Demo3% (2)3%
Airtable LinkedIn ad: Every leader has an AI strategy. Few have real adoption.
Running as 23 adsOur score 6/10
Single Image

Ad copy

Every leader has an AI strategy. Few have real adoption.

Airtable LinkedIn ad: Where does your team stand on human-agent collaboration?
Running as 21 adsOur score 5.3/10
Single Image

Ad headline

Where does your team stand on human-agent collaboration?

Ad copy

Is your org among the 3% collaborating with agents?

Airtable LinkedIn ad: AI adoption isn't binary — it's a spectrum.
Running as 12 adsOur score 6.7/10
Single Image

Ad copy

AI adoption isn't binary — it's a spectrum.

Airtable LinkedIn ad: Is your team human-agent-ready — or just agent-curious?Watch on LinkedIn ↗
Running as 10 adsOur score 3.5/10
Video

Ad headline

Is your team human-agent-ready — or just agent-curious?

Ad copy

Most teams think they're further along on AI than they are.

Airtable LinkedIn ad: AI adopters vs. AI operators.
Running as 6 adsOur score 1.5/10
Single Image

Ad headline

AI adopters vs. AI operators.

Airtable LinkedIn ad: See how teams put AI to work in Airtable
Running as 5 adsOur score 5.2/10
Single Image

Ad headline

See how teams put AI to work in Airtable

Ad copy

One shared system where your people and your AI agents work on the same governed data. See the demo.

Airtable LinkedIn ad: Where your people and your AI agents work as one.Watch on LinkedIn ↗
Running as 4 adsOur score 4/10
Video

Ad headline

Where your people and your AI agents work as one.

Airtable LinkedIn ad: We let an agent build our entire launch system. On purpose.Watch on LinkedIn ↗
Running as 4 adsOur score 1.5/10
Video

Ad copy

We let an agent build our entire launch system. On purpose.

See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.

Airtable Google ads

41 search ads and 0 display ads that ran for a month or more, 41 of them for three months or more. Below are the ones Google has shown longest, search and display apart.

Ad formats
TypeAirtableCollaboration & productivity advertisers
Search text ad100% (41)95%

Airtable search ads

Airtable Google ad: Search text ad
Ran for 25 monthsOur score 3.9/10
Search text ad
Airtable Google ad: Search text ad
Ran for 24 monthsOur score 3.6/10
Search text ad
Airtable Google ad: Search text ad
Ran for 22 monthsOur score 3.5/10
Search text ad
Airtable Google ad: Search text ad
Ran for 22 monthsOur score 3.5/10
Search text ad
Airtable Google ad: Search text ad
Ran for 22 monthsOur score 3.8/10
Search text ad
Airtable Google ad: Search text ad
Ran for 22 monthsOur score 3.6/10
Search text ad
Airtable Google ad: Search text ad
Ran for 22 monthsOur score 3.7/10
Search text ad
Airtable Google ad: Search text ad
Ran for 20 monthsOur score 4.2/10
Search text ad

See the best B2B Google ads from every advertiser in the Google ad library.

Airtable Meta ads

25 distinct creatives, 17 of them shown for three months or more. Advertisers stop paying for ads that don’t work, so these are the ones Meta has shown longest.

Ad formats
TypeAirtableCollaboration & productivity advertisers
Single image64% (16)18%
Flexible (several images)32% (8)56%
Carousel4% (1)3%
Offers
TypeAirtableCollaboration & productivity advertisers
No offer (brand)52% (13)92%
Report or guide44% (11)4%
Demo4% (1)0%
Airtable Meta ad: AI Marketing Workflows IRL
Ran for 7 monthsOur score 5.9/10
Single image

Ad headline

AI Marketing Workflows IRL

Ad copy

What does AI actually look like inside high-performing marketing teams?

Airtable Meta ad: Ship better products, faster.
Ran for 7 monthsOur score 4.9/10
Single image

Ad headline

Ship better products, faster.

Ad copy

More than 50% of product leaders say AI plays a major role in their teams’ product development. Discover how teams are using AI to go beyond customer feedback analysis to drive innovation.

Airtable Meta ad: Best practices for product teams
Ran for 7 monthsOur score 4.8/10
Single image

Ad headline

Best practices for product teams

Ad copy

The right roadmap gives you the confidence to prioritize—and the conviction to lead. This ebook shows you how.

Airtable Meta ad: Make the most of every marketing effort.
Ran for 7 monthsOur score 4.7/10
Single image

Ad headline

Make the most of every marketing effort.

Ad copy

Learn how leading marketing teams are rethinking their campaign strategies. Download the report to uncover trends in the way top teams plan, execute, and measure impact in 2026, and beyond.

Airtable Meta ad: Flexible (several images)
Ran for 7 monthsOur score 4.7/10
Flexible (several images)
Airtable Meta ad: Flexible (several images)
Ran for 7 monthsOur score 4.7/10
Flexible (several images)
Airtable Meta ad: Airtable
Ran for 7 monthsOur score 4.1/10
Carousel

Ad headline

Airtable

Ad copy

Learn how world-class planning unites teams, streamlines priorities, and enhances cross-functional collaboration, turning chaos into purposeful, impactful campaigns.

Airtable Meta ad: Get the Ebook
Ran for 7 monthsOur score 3.4/10
Single image

Ad headline

Get the Ebook

Ad copy

Unlock the full potential of AI in marketing with our guide—automate creative production, optimize distribution, and track results for maximum impact.

See the best B2B Meta ads from every advertiser in the Meta ad library.

Airtable ads, answered

Where does Airtable advertise?

In the public ad libraries we track, Airtable runs ads on LinkedIn, Google and Meta, 128 distinct creatives in all, 62 on LinkedIn, 41 on Google (all search) and 25 on Meta. Most of its creatives are on LinkedIn.

How many LinkedIn ads is Airtable running?

62 distinct creatives, run as 200 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 23 ads.

How many Google ads is Airtable running?

41 on Google (all search), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 2 years.

How many Meta ads is Airtable running?

25 distinct creatives in Meta’s Ad Library. Longest shown for 7 months.

How can I see Airtable's ads myself?

Search Airtable by name in each platform’s own public library, LinkedIn’s Ad Library, Google’s Ads Transparency Center and Meta’s Ad Library. Every ad on this page links to its entry there.

Every ad belongs to Airtable. Understory is not affiliated with Airtable. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.

More Collaboration & productivity advertisers

Or browse every B2B ad library.

Let's make ads like these for you

We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.