Ad headline
Why Brex switched to Linear
Pattern: Named customer as hero
Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list
Linear has 27 distinct ad creatives in our B2B ad libraries, 15 on LinkedIn and 12 on Google (all search). Its longest running ad has been shown on Google for 22 months. 5 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Dev tools & infrastructure · linear.app
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 5 of Linear's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.
Ad headline
Why Brex switched to Linear
Pattern: Named customer as hero
Ad headline
How Oscar Health switched to Linear
Pattern: Named customer as hero
Ad headline
Read the OpenAI story
Pattern: Named customer as hero
Ad headline
Boom Supersonic builds with Linear
Ad headline
Ramp builds with Linear
Ad headline
Why Coinbase builds on Linear

Ad headline
The product development system for teams and agents
Ad headline
How Opendoor uses Linear
15 distinct creatives, run as 49 separate ads. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Linear reruns it. These are the creatives it reruns most.
| Type | Linear | Dev tools & infrastructure advertisers |
|---|---|---|
| Single Image | 53% (8) | 70% |
| Video | 47% (7) | 12% |
Ad headline
The product development system for teams and agents
Ad copy
Coinbase’s bet on agent-first development
Ad headline
How Ramp builds on Linear
Ad headline
Coinbase builds with Linear
Ad headline
Boom Supersonic builds with Linear
Ad headline
Why Brex switched to Linear
Ad copy
Brex did a pilot with Linear and saw a 47% increase in daily usage compared to their legacy tool.
Ad headline
How Oscar Health switched to Linear
Ad copy
Oscar moved 600 people off one of the world's most complex Jira instances and onto Linear in about a month.
Ad headline
Read the OpenAI story
Ad copy
At OpenAI, product teams started using Linear, and it grew organically to over 3,000 people across the company.
Ad headline
How Opendoor uses Linear
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
12 search ads and 0 display ads that ran for a month or more, 7 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Linear | Dev tools & infrastructure advertisers |
|---|---|---|
| Search text ad | 100% (12) | 88% |
See the best B2B Google ads from every advertiser in the Google ad library.
In the public ad libraries we track, Linear runs ads on LinkedIn and Google, 27 distinct creatives in all, 15 on LinkedIn and 12 on Google (all search). Most of its creatives are on LinkedIn.
15 distinct creatives, run as 49 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 11 ads.
12 on Google (all search), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 22 months.
Search Linear by name in each platform’s own public library, LinkedIn’s Ad Library and Google’s Ads Transparency Center. Every ad on this page links to its entry there.
Every ad belongs to Linear. Understory is not affiliated with Linear. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
Or browse every B2B ad library.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.