LinkedInSingle Image AdRunning as 3 adsOur score 6.3/10
Ad headline
Datadog Live Helsinki | 22 Oct, 16:00 EEST | Miltton House
Pattern: Familiar artifact, rewritten
Datadog ads
Datadog has 175 distinct ad creatives in our B2B ad libraries, 71 on LinkedIn, 61 on Google (59 search, 2 display) and 43 on Meta. Its longest running ad has been shown on Meta for 21 months. 3 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Dev tools & infrastructure · datadoghq.com
175distinct creatives
3channels
21 monthslongest run
3top-rated ads
Where Datadog advertises
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Datadog's best ads across every channel
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 3 of Datadog's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.
MetaSingle imageLive for 5 monthsOur score 6.2/10
Ad headline
State of AI Engineering 2026
Pattern: Hand-made illustration twist
LinkedInSingle Image AdRunning as 3 adsOur score 6.2/10
Ad headline
Datadog Checklist: How Unified Observability Unlocks AI in Financial Services
Pattern: Report made physical
LinkedInSingle Image AdRunning as 6 adsOur score 5.8/10
Ad headline
Datadog Cloud Cost Management Product Brief
LinkedInSingle Image AdRunning as 4 adsOur score 5.8/10
Ad headline
End-to-End Visibility Across Every Environment | 20 October 2026 at 2:00 PM CEST
LinkedInSingle Image AdRunning as 3 adsOur score 5.6/10
Ad headline
Datadog Guide: Bits AI Readiness Checklist
MetaSingle imageOur score 5.5/10
Ad headline
Live Technical Sessions
MetaSingle imageRan for 4 monthsOur score 5.4/10
Ad headline
Cloud Architecture Visualization & Planning
MetaSingle imageRan for 5 monthsOur score 5.2/10
Ad headline
AI, LLM, and Observability eBook
Datadog LinkedIn ads
71 distinct creatives, run as 200 separate ads, 25 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Datadog reruns it. These are the creatives it reruns most.
| Type | Datadog | Dev tools & infrastructure advertisers |
|---|---|---|
| Single Image | 63% (45) | 70% |
| Message | 35% (25) | 13% |
| Video | 1% (1) | 12% |
| Type | Datadog | Dev tools & infrastructure advertisers |
|---|---|---|
| No offer (brand) | 41% (29) | 75% |
| Webinar or event | 32% (23) | 10% |
| Report or guide | 15% (11) | 9% |
| Gift card | 6% (4) | 3% |
| Calculator or tool | 3% (2) | 1% |
| Demo | 3% (2) | 2% |
Running as 8 adsOur score 4.7/10
Single ImageAd headline
Datadog Live Dubai | 27 October | Al Habtoor Grand Resort
Ad copy
Still spending more time finding the problem than fixing it?
Running as 8 adsOur score 2.9/10
Single ImageAd headline
➡️ We're hiring Recruiters & Sourcers!
Ad copy
We’re hiring Recruiters to help us hire what’s next!
Running as 6 adsOur score 5.8/10
Single ImageAd headline
Datadog Cloud Cost Management Product Brief
Ad copy
Give engineering teams greater visibility into the cost of the services and resources they operate.
Running as 6 adsOur score 5/10
Single ImageAd headline
Datadog Live Mumbai | 28 October | JW Marriott Mumbai Sahar
Ad copy
Datadog Live is coming to Mumbai on Wednesday, 28 October.
Running as 6 adsOur score 5/10
Single ImageAd headline
New in DEM: Monitor Every Critical User Journey | Oct 20 at 11 AM PT
Ad copy
When conversion drops, is the cause technical or behavioral?
Running as 6 adsOur score 4.9/10
Single ImageAd headline
New in DEM: Monitor Every Critical User Journey | 29 Oct at 2:30PM AEDT
Ad copy
When conversion drops, is the cause technical or behavioral?
Running as 6 adsOur score 4.8/10
Single ImageAd headline
Datadog eBook: Reducing IT Costs with Observability
Ad copy
As teams take on more complexity, reducing it costs requires more complete context and repeatable workflows.
Running as 6 adsOur score 4.7/10
Single ImageAd headline
Datadog Live London: AI That Works — Observable, Reliable, Secure | 4 November | 📍Convene 22 Bishopsgate
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
Datadog Google ads
59 search ads and 2 display ads that ran for a month or more, 58 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Datadog | Dev tools & infrastructure advertisers |
|---|---|---|
| Search text ad | 97% (59) | 88% |
| Display image ad | 3% (2) | 12% |
Datadog search ads
Ran for 5 monthsOur score 4.6/10
Search text adRan for 5 monthsOur score 4.2/10
Search text adRan for 5 monthsOur score 4/10
Search text adRan for 5 monthsOur score 4/10
Search text adRan for 5 monthsOur score 4/10
Search text adRan for 5 monthsOur score 3.7/10
Search text adRan for 5 monthsOur score 3.7/10
Search text adRan for 5 monthsOur score 3.7/10
Search text adDatadog display ads
Ran for 35 daysOur score 5.2/10
Display image adRan for 35 daysOur score 2.7/10
Display image adSee the best B2B Google ads from every advertiser in the Google ad library.
Datadog Meta ads
43 distinct creatives, 22 of them shown for three months or more. Advertisers stop paying for ads that don’t work, so these are the ones Meta has shown longest.
| Type | Datadog | Dev tools & infrastructure advertisers |
|---|---|---|
| Flexible (several images) | 79% (34) | 54% |
| Single image | 19% (8) | 30% |
| Video | 2% (1) | 14% |
| Type | Datadog | Dev tools & infrastructure advertisers |
|---|---|---|
| No offer (brand) | 88% (38) | 83% |
| Report or guide | 9% (4) | 7% |
| Webinar or event | 2% (1) | 3% |
Ran for 21 monthsOur score 4/10
Flexible (several images)
Ran for 20 monthsOur score 4.4/10
Single imageAd headline
AWS Serverless eBook
Ad copy
Learn how to monitor the performance of your AWS serverless applications and approach typical challenges that arise when running serverless workloads.
Ran for 20 monthsOur score 2.2/10
Flexible (several images)
Ran for 20 monthsOur score 3.2/10
Flexible (several images)
Ran for 16 monthsOur score 2.4/10
Flexible (several images)
Ran for 15 monthsOur score 3.8/10
Flexible (several images)
Ran for 14 monthsOur score 4.6/10
Flexible (several images)
Ran for 14 monthsOur score 1.8/10
Flexible (several images)See the best B2B Meta ads from every advertiser in the Meta ad library.
Datadog ads, answered
Where does Datadog advertise?
In the public ad libraries we track, Datadog runs ads on LinkedIn, Google and Meta, 175 distinct creatives in all, 71 on LinkedIn, 61 on Google (59 search, 2 display) and 43 on Meta. Most of its creatives are on LinkedIn.
How many LinkedIn ads is Datadog running?
71 distinct creatives, run as 200 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 8 ads.
How many Google ads is Datadog running?
61 on Google (59 search, 2 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 5 months.
How many Meta ads is Datadog running?
43 distinct creatives in Meta’s Ad Library. Longest shown for 21 months.
How can I see Datadog's ads myself?
Search Datadog by name in each platform’s own public library, LinkedIn’s Ad Library, Google’s Ads Transparency Center and Meta’s Ad Library. Every ad on this page links to its entry there.
Every ad belongs to Datadog. Understory is not affiliated with Datadog. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
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Or browse every B2B ad library.
Let's make ads like these for you
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.