LinkedInCarousel AdOur score 6.2/10
Pattern: Typographic sting
HP ads
HP has 131 distinct ad creatives in our B2B ad libraries, 81 on Google (78 search, 3 display) and 50 on LinkedIn. Its longest running ad has been shown on Google for 4 years. One of its ads scored 6 or higher out of 10 for B2B fit and craft.
Hardware & industrial · hp.com
131distinct creatives
2channels
4 yearslongest run
1top-rated ads
Where HP advertises
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
HP's best ads across every channel
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. One of HP's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.
LinkedInCarousel AdOur score 5.8/10
LinkedInCarousel AdOur score 5.6/10
LinkedInDocument AdRunning as 3 adsOur score 5.5/10
LinkedInSingle Image AdOur score 5.5/10
Ad headline
Güvenebileceğiniz Destek
LinkedInSingle Image AdOur score 5.5/10
Ad headline
Wsparcie, na którym można polegać
GoogleSearch text adRan for 20 monthsOur score 5/10
GoogleSearch text adRan for 28 monthsOur score 4.7/10
GoogleDisplay image adRan for 4 monthsOur score 4.6/10
HP Google ads
78 search ads and 3 display ads that ran for a month or more, 60 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | HP | Hardware & industrial advertisers |
|---|---|---|
| Search text ad | 96% (78) | 90% |
| Display image ad | 2% (2) | 9% |
| Video | 1% (1) | 0% |
HP search ads
Ran for 50 monthsOur score 4.1/10
Search text adRan for 50 monthsOur score 3.9/10
Search text adRan for 49 monthsOur score 3.4/10
Search text adRan for 49 monthsOur score 3.9/10
Search text adRan for 48 monthsOur score 2.4/10
Search text adRan for 47 monthsOur score 3.4/10
Search text adRan for 46 monthsOur score 3/10
Search text adRan for 45 monthsOur score 3.5/10
Search text adHP display ads
Ran for 5 monthsOur score 3.4/10
Display image adRan for 4 monthsOur score 4.6/10
Display image adRan for 41 daysOur score 2.3/10
VideoSee the best B2B Google ads from every advertiser in the Google ad library.
HP LinkedIn ads
50 distinct creatives, run as 101 separate ads. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often HP reruns it. These are the creatives it reruns most.
| Type | HP | Hardware & industrial advertisers |
|---|---|---|
| Single Image | 44% (22) | 49% |
| Video | 28% (14) | 19% |
| Carousel | 16% (8) | 4% |
| Document | 8% (4) | 4% |
| Article | 4% (2) | 1% |
| Type | HP | Hardware & industrial advertisers |
|---|---|---|
| No offer (brand) | 90% (45) | 76% |
| Report or guide | 6% (3) | 4% |
| Demo | 4% (2) | 6% |
Running as 6 adsOur score 4.9/10
Single ImageAd headline
Built for AI. Ready for Pro Workflows. All on the Go.
Running as 5 adsOur score 4.5/10
Single ImageAd headline
Ready to Simplify Your Workspace?
Ad copy
HP Docks help connect and power the technology around your workspace, making it easier to get to work.
Running as 5 adsOur score 4/10
Single ImageAd headline
Is Your Workspace Ready for Better Collaboration?
Ad copy
HP Displays help bring productivity and collaboration together in a workspace designed around how you work.
Running as 3 adsOur score 5.5/10
DocumentAd copy
Are You Ready for Your Best Work? Upgrade to HP Docks to power your devices with uninterrupted connections.
Watch on LinkedIn ↗Running as 3 adsOur score 1.4/10
VideoAd copy
Jessica Martinez put it perfectly: the future of work is hybrid and distributed.
Watch on LinkedIn ↗Running as 3 adsOur score 0.8/10
VideoAd copy
Dan Smith is an iconic New Yorker in his own right. For over 30 years, he's used 8.
Running as 2 adsOur score 3.8/10
Single ImageAd headline
Find great deals on reliable, AI-powered HP PCs built for seamless multitasking.
Ad copy
HP Anniversary Sale—Save big on top HP business laptops, workstations, and more.
Watch on LinkedIn ↗Running as 2 adsOur score 3.6/10
VideoAd headline
Request a Demo of the HP EliteBoard G1a AI PC
Ad copy
Meet the HP EliteBoard G1a — a full AI PC, reimagined and built into a compact keyboard.
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
HP ads, answered
Where does HP advertise?
In the public ad libraries we track, HP runs ads on Google and LinkedIn, 131 distinct creatives in all, 81 on Google (78 search, 3 display) and 50 on LinkedIn. Most of its creatives are on Google.
How many Google ads is HP running?
81 on Google (78 search, 3 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 4 years.
How many LinkedIn ads is HP running?
50 distinct creatives, run as 101 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 6 ads.
How can I see HP's ads myself?
Search HP by name in each platform’s own public library, Google’s Ads Transparency Center and LinkedIn’s Ad Library. Every ad on this page links to its entry there.
Every ad belongs to HP. Understory is not affiliated with HP. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
More Hardware & industrial advertisers
Or browse every B2B ad library.
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