LinkedInSingle Image AdOur score 6.2/10
Ad headline
Case Study: Scaling deal size from $15M to $100M
Pattern: Overheard message thread
Northspyre ads
Northspyre has 146 distinct ad creatives in our B2B ad libraries, 83 on Google (69 search, 14 display) and 63 on LinkedIn. Its longest running ad has been shown on Google for 15 months. 2 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Other / non-tech · northspyre.com
146distinct creatives
2channels
15 monthslongest run
2top-rated ads
Where Northspyre advertises
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Northspyre's best ads across every channel
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 2 of Northspyre's ads made the top-rated tier.
GoogleSearch text adLive for 50 daysOur score 5.6/10
Pattern: Named customer as hero
Northspyre Google ads
69 search ads and 14 display ads that ran for a month or more, 76 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Northspyre |
|---|---|
| Search text ad | 83% (69) |
| Display image ad | 17% (14) |
Northspyre search ads
Ran for 15 monthsOur score 3.9/10
Search text adRan for 14 monthsOur score 4.2/10
Search text adRan for 13 monthsOur score 4.1/10
Search text adRan for 12 monthsOur score 3.4/10
Search text adRan for 12 monthsOur score 4.7/10
Search text adRan for 12 monthsOur score 4.3/10
Search text adRan for 11 monthsOur score 4/10
Search text adRan for 11 monthsOur score 3.9/10
Search text adNorthspyre display ads
Ran for 7 monthsOur score 4.3/10
Display image adRan for 7 monthsOur score 4.2/10
Display image adRan for 7 monthsOur score 4/10
Display image adRan for 7 monthsOur score 4.1/10
Display image adRan for 7 monthsOur score 4.3/10
Display image adRan for 7 monthsOur score 3.8/10
Display image adRan for 6 monthsOur score 5.4/10
Display image adRan for 6 monthsOur score 5.2/10
Display image adSee the best B2B Google ads from every advertiser in the Google ad library.
Northspyre LinkedIn ads
63 distinct creatives, run as 150 separate ads, 19 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Northspyre reruns it. These are the creatives it reruns most.
| Type | Northspyre |
|---|---|
| Single Image | 51% (32) |
| Message | 30% (19) |
| Video | 13% (8) |
| Document | 5% (3) |
| Event | 2% (1) |
| Type | Northspyre |
|---|---|
| No offer (brand) | 65% (41) |
| Gift card | 16% (10) |
| Webinar or event | 14% (9) |
| Free trial | 3% (2) |
| Report or guide | 2% (1) |
Running as 8 ads
Message · from William Sankey
Watch on LinkedIn ↗Running as 6 adsOur score 5/10
VideoAd headline
How efficiency unlocked faster development
Ad copy
Draw packages eating up your team’s time? Trilogy cut draw processing by 90% From 40+ hours → under 1 hour
Running as 6 adsOur score 4.7/10
Single ImageAd headline
See how Northspyre could help you
Ad copy
Managing your project across multiple platforms creates risk in your development strategy.
Watch on LinkedIn ↗Running as 6 adsOur score 4/10
VideoAd headline
Register & Get Early Access
Running as 5 adsOur score 5.3/10
DocumentAd copy
Evaluating deal management software? Start here. 7 strategies for evaluating deal management software.
Watch on LinkedIn ↗Running as 5 adsOur score 3.8/10
VideoAd headline
Get Ready to Transform Your Acquisition Process
Ad copy
Acquisition teams are forced to choose between speed and accuracy That tradeoff shouldn’t exist.
Running as 5 ads
Message · from William Sankey
Running as 4 adsOur score 5.4/10
Single ImageAd headline
See how Northspyre can help
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
Northspyre ads, answered
Where does Northspyre advertise?
In the public ad libraries we track, Northspyre runs ads on Google and LinkedIn, 146 distinct creatives in all, 83 on Google (69 search, 14 display) and 63 on LinkedIn. Most of its creatives are on Google.
How many Google ads is Northspyre running?
83 on Google (69 search, 14 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 15 months.
How many LinkedIn ads is Northspyre running?
63 distinct creatives, run as 150 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 8 ads.
How can I see Northspyre's ads myself?
Search Northspyre by name in each platform’s own public library, Google’s Ads Transparency Center and LinkedIn’s Ad Library. Every ad on this page links to its entry there.
Every ad belongs to Northspyre. Understory is not affiliated with Northspyre. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
Let's make ads like these for you
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.