Ad headline
Schedule a demo and find out how Help Scout can turbo-charge your CS team.
Pattern: Named customer as hero
Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list
Help Scout has 73 distinct ad creatives in our B2B ad libraries, 46 on LinkedIn and 27 on Google (21 search, 6 display). Its longest running ad has been shown on Google for 12 months. 4 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Other / non-tech · helpscout.com
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 4 of Help Scout's ads made the top-rated tier.
Ad headline
Schedule a demo and find out how Help Scout can turbo-charge your CS team.
Pattern: Named customer as hero
Ad headline
Every member conversation. One place. Zero guessing.
Pattern: Named customer as hero
Ad headline
See why healthcare teams choose Help Scout
Pattern: Product UI with real numbers
Ad headline
Why healthcare leaders run support on Help Scout
Pattern: Named customer as hero
46 distinct creatives, run as 89 separate ads, 3 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Help Scout reruns it. These are the creatives it reruns most.
| Type | Help Scout |
|---|---|
| Single Image | 91% (42) |
| Message | 7% (3) |
| Video | 2% (1) |
| Type | Help Scout |
|---|---|
| No offer (brand) | 85% (39) |
| Demo | 9% (4) |
| Report or guide | 4% (2) |
| Webinar or event | 2% (1) |
Ad headline
Never miss a message with Help Scout
Ad copy
Help Scout consolidates email, chat, phone calls, and social under one roof, so nothing slips through the cracks.
Ad headline
One home for all support conversations
Ad copy
Resolve 70% of customer service requests instantly with AI Answers.
Ad headline
The support chatbot that doesn't sound like one
Ad headline
AI on your terms: Meet Help Scout
Ad copy
AI doesn't have to be all-or-nothing.
Ad headline
Never miss a message with Help Scout
Ad headline
Meet Help Scout: AI that knows which moments are yours
Ad copy
“How do I reset my login?" deserves an instant answer. "I’ve had this issue 3 times" deserves a human.
Ad headline
Zendesk is powerful. Help Scout is easier.
Ad copy
Same channels. Better pricing. No implementation headaches.
Ad headline
Schedule a demo and find out how Help Scout can turbo-charge your CS team.
Ad copy
Understand the “why” behind your support request volume so you can make the right adjustments.
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
21 search ads and 6 display ads that ran for a month or more, 17 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Help Scout |
|---|---|
| Search text ad | 78% (21) |
| Display image ad | 22% (6) |
See the best B2B Google ads from every advertiser in the Google ad library.
In the public ad libraries we track, Help Scout runs ads on LinkedIn and Google, 73 distinct creatives in all, 46 on LinkedIn and 27 on Google (21 search, 6 display). Most of its creatives are on LinkedIn.
46 distinct creatives, run as 89 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 8 ads.
27 on Google (21 search, 6 display), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 12 months.
Search Help Scout by name in each platform’s own public library, LinkedIn’s Ad Library and Google’s Ads Transparency Center. Every ad on this page links to its entry there.
Every ad belongs to Help Scout. Understory is not affiliated with Help Scout. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.