Ad headline
Detect phishing. Stop impersonation. Automate takedowns.
Understory ranks No. 140 on Inc. 5000 list of fastest-growing companies in U.S. Read more about Understory on the 2026 Inc. 5000 list
Netcraft has 27 distinct ad creatives in our B2B ad libraries, 18 on LinkedIn and 9 on Google (all search). Its longest running ad has been shown on Google for 3 years. 4 of its ads scored 6 or higher out of 10 for B2B fit and craft.
Other / non-tech · netcraft.com
Each creative counted once, however many ads it runs as. Every platform publishes a different public sign an ad is working, so each row shows its own.
Every ad in our libraries is scored out of 10 by an AI model built to judge creative, up to 5 for how well it would land with a senior B2B buyer and up to 5 for craft. 4 of Netcraft's ads scored 6 or higher. We show the best in English, one per message and spread across channels, so no single campaign fills the list.
Ad headline
Detect phishing. Stop impersonation. Automate takedowns.
Ad headline
Detect and Disrupt Phishing Faster
Ad headline
Disrupt threats before they reach your customers
Pattern: Familiar artifact, rewritten
Ad headline
[Webinar] How PNC & Netcraft Combat Phone Scams
Pattern: Named customer as hero
Ad headline
Exclusive Access: Innovation Working Group Insights
18 distinct creatives, run as 29 separate ads, 7 of them sent from a named person. LinkedIn shares no performance data for US ads, so the best public sign an ad is working is how often Netcraft reruns it. These are the creatives it reruns most.
| Type | Netcraft |
|---|---|
| Single Image | 44% (8) |
| Message | 39% (7) |
| Video | 11% (2) |
| Document | 6% (1) |
| Type | Netcraft |
|---|---|
| No offer (brand) | 44% (8) |
| Gift card | 33% (6) |
| Report or guide | 17% (3) |
| Webinar or event | 6% (1) |
Ad headline
Exclusive Access: Innovation Working Group Insights
Ad copy
Security leaders spend a lot of time in rooms they can't talk about.
Ad headline
Detect and Disrupt Phishing Faster
Ad headline
Disrupt threats before they reach your customers
Ad copy
Netcraft is the global leader in brand protection.
Ad headline
Stop Phishing and Brand Abuse
See the best B2B LinkedIn ads from every advertiser in the LinkedIn ad library.
9 search ads and 0 display ads that ran for a month or more, 7 of them for three months or more. Below are the ones Google has shown longest, search and display apart.
| Type | Netcraft |
|---|---|
| Search text ad | 100% (9) |
See the best B2B Google ads from every advertiser in the Google ad library.
In the public ad libraries we track, Netcraft runs ads on LinkedIn and Google, 27 distinct creatives in all, 18 on LinkedIn and 9 on Google (all search). Most of its creatives are on LinkedIn.
18 distinct creatives, run as 29 separate ads in LinkedIn’s Ad Library. Its most rerun creative runs as 5 ads.
9 on Google (all search), that ran for a month or more in Google’s Ads Transparency Center. Longest shown for 3 years.
Search Netcraft by name in each platform’s own public library, LinkedIn’s Ad Library and Google’s Ads Transparency Center. Every ad on this page links to its entry there.
Every ad belongs to Netcraft. Understory is not affiliated with Netcraft. We collect public ads from each platform's own ad library to study what B2B advertisers run. Use them for ideas and make your own creative.
We brief, design and run paid campaigns for B2B teams on LinkedIn, Google, Meta, Reddit and X, measured on pipeline in your CRM. Tell us what you sell and who you sell it to.